Skip to content

Sponsor news and notes from the Brickyard…

May 12, 2013, 10:43 PM EDT

Indianapolis 500 - Practice Getty Images

Panther Racing has been runner-up at the Indianapolis 500 in four of the last five years, but the two-time IZOD IndyCar Series champions are hoping that a “super” change to its No. 4 National Guard Chevrolet will help them finally break through at the Brickyard.

As the National Guard teams up with Warner Bros.’ upcoming Superman flick Man of Steel to create the “Soldier of Steel” recruiting campaign, J.R. Hildebrand’s machine has swapped its traditional ACU camo for a dark blue hue. In addition, the famous “S” shield has been placed on the nose and the likeness of actor Henry Cavill in full Superman costume adorns the side pods.

“There’s a pretty seamless connection between these [National Guard] soldiers and Superman; they’re both just ordinary citizens serving their community,” said Hildebrand in a release. “So for us being able to compete in an iconic event like the Indianapolis 500 in Superman colors is just another way to highlight all the unbelievable things the National Guard does for this country.

“For us, the soldiers have always been the real superheroes.”

Insurance company GEICO is on board with Tony Kanaan and KV Racing Technology for this month’s “500.” It marks the sixth consecutive year that the company will be backing a KVRT machine.

“KVRT and GEICO have worked closely together over the past six years and we’re excited to have them back again this year,” team co-owner Jimmy Vasser said in a statement. “This gives us the opportunity to maintain a relationship that is extremely important to us as a team.”

So far, Hydroxycut and Itaipava beer have served as main sponsors on Kanaan’s No. 11 Chevrolet this season. However, at the most recent IZOD IndyCar Series race in Brazil, Vasser told writer Marshall Pruett that he was looking for more sponsors to back the former series champion during the summer portion of the schedule.

Latest Posts
  1. MotorSportsTalk’s IndyCar championship pre-Sunday post round-up

    Aug 30, 2015, 8:00 AM EDT

    GoldenGatePosts AP

    In case you missed it, a look back at the week’s worth of coverage in the lead-up to Sonoma.

  2. Webber: WEC something for Button to consider for 2016

    Aug 30, 2015, 7:00 AM EDT

    during warm-up for the Le Mans 24 Hour race at the Circuit de la Sarthe on June 13, 2015 in Le Mans, France. Getty Images

    Webber jumped from F1 to WEC at the end of 2013 with Porsche, but could Button do the same?

  3. WATCH LIVE: Sonoma qualifying at 3:30 p.m. PT, 6:30 ET, on NBCSN

    Aug 29, 2015, 5:45 PM EDT

    QualsWatchLive AP

    Power is only active driver in the field with a pole since 2008 at Sonoma.

  4. MotoGP: Marquez clinches pole for British Grand Prix

    Aug 29, 2015, 4:19 PM EDT

    MarquezIndyGPpole Getty Images

    Marquez beats his own lap record for pole position at Silverstone.

  5. Hunter-Reay leads as times plunge in second practice at Sonoma

    Aug 29, 2015, 2:42 PM EDT

    © INDYCAR © INDYCAR

    All-American top three as track record eclipsed, unofficially, at Sonoma.

  6. Trulli FE pleased to have completed first shakedown with season two car

    Aug 29, 2015, 2:00 PM EDT

    © Trulli Formula E © Trulli Formula E

    Trulli looks poised to stick with its own powertrain for despite only completing seven laps in pre-season.

  7. WATCH LIVE: Sonoma second practice at 10:30 a.m. PT, 1:30 ET, on NBCSN

    Aug 29, 2015, 1:00 PM EDT

    FP2 AP

    Second practice for the Verizon IndyCar Series’ GoPro Grand Prix of Sonoma is live from 10:30 a.m. PT, 1:30 p.m. ET, today on NBCSN.

  8. Bottas unaffected by Ferrari speculation over summer break

    Aug 29, 2015, 11:00 AM EDT

    SPA, BELGIUM - AUGUST 23:  Valtteri Bottas of Finland and Williams arrives forthe drivers' parade before the Formula One Grand Prix of Belgium at Circuit de Spa-Francorchamps on August 23, 2015 in Spa, Belgium.  (Photo by Mark Thompson/Getty Images) Getty Images

    Bottas had been linked with a seat at Ferrari for 2016, until the team confirmed that it would be retaining Kimi Raikkonen.

  9. 17G impact with curb cause of Maldonado’s Spa retirement

    Aug 29, 2015, 10:00 AM EDT

    SPA, BELGIUM - AUGUST 22:  Pastor Maldonado of Venezuela and Lotus drives during qualifying for the Formula One Grand Prix of Belgium at Circuit de Spa-Francorchamps on August 22, 2015 in Spa, Belgium.  (Photo by Mark Thompson/Getty Images) Getty Images

    Lotus technical director Nick Chester reveals the cause of Maldonado’s DNF in the Belgian Grand Prix.

  10. Porsche’s no. 18 car storms to Nürburgring WEC pole

    Aug 29, 2015, 9:03 AM EDT

    © FIA WEC © FIA WEC

    Marc Lieb and Romain Dumas take Porsche to its fourth pole position of the season, edging out the sister no. 17 car.

  11. Porsche powers to 1-2 in final Nürburgring WEC practice

    Aug 29, 2015, 4:38 AM EDT

    © FIA WEC © FIA WEC

    Marc Lieb storms to the top of the timesheets in the no. 18 Porsche, heading up a 1-2 finish in FP3.

  12. Power sets the pace in Sonoma’s Friday marathon session

    Aug 28, 2015, 9:11 PM EDT

    © INDYCAR © INDYCAR

    A long day on Friday ends with Will Power on top of the timesheets.

  13. Drivers reflect on Wilson at Sonoma (VIDEO)

    Aug 28, 2015, 8:11 PM EDT

    AP AP

    Quick series of interviews and tributes flow in for Justin Wilson on site at Sonoma.

  14. NHRA: Don Schumacher Racing releases Spencer Massey effective immediately

    Aug 28, 2015, 7:16 PM EDT

    AP AP

    The 10th place driver in NHRA Top Fuel standings gets released from his contract at DSR.

  15. Karam reflective, thinking of Wilson family upon heading to Sonoma

    Aug 28, 2015, 6:40 PM EDT

    AP AP

    Sage Karam speaks with reporters Friday at Sonoma Raceway.

  16. MotoGP: Marquez, Lorenzo lead the way in British GP practice at Silverstone

    Aug 28, 2015, 5:00 PM EDT

    BRNO, CZECH REPUBLIC - AUGUST 14:  Marc Marquez of Spain and Repsol Honda Team rounds the bend during the MotoGp of Czech Republic - Free Practice at Brno Circuit on August 14, 2015 in Brno, Czech Republic.  (Photo by Mirco Lazzari gp/Getty Images) Getty Images

    Marquez and Lorenzo continue their fight at the front of the MotoGP field in practice at Silverstone on Friday.