May 18, 2013, 12:03 PM EDT
When Marcus Smith unveiled a second $1 million bonus for the driver that can win all five segments of tonight’s NASCAR Sprint All-Star Race, he passed along a notion from his father.
“My dad, [Speedway Motorsports Inc. CEO] Bruton Smith, says that three things motivate people – love, fear and money,” he said back in February.
Rest assured, the drivers in tonight’s exhibition event at Charlotte Motor Speedway will be motivated with $2 million up for grabs; the race winner will earn a $1 million prize from Sprint regardless of how many segments he or she may win. And with no points on the line, drivers will be fully focused on a furious dash for the cash.
“If I were a sports bookie, I’d put a 300-to-1 on it,” Kyle Busch (pictured) told NASCAR.com’s George Winkler. “You have to run each segment as hard as you can. You have to stay out front to keep your average finish as high as you can. There’s going to be a lot of things playing out in between the segments with pit stops, tire strategy…It’s certainly going to make it a lot more fun, not only for the fans but for the crew chiefs as well.”
Money isn’t the only reason why drivers may feel an increased need to go all-out from the drop of the green flag. As mentioned yesterday, the running order at the end of the fourth segment will be reshuffled based on drivers’ average finish over the first four segments. A four-tire stop will then take place and the race off pit road will determine the starting order for the final, 10-lap segment that will settle the race.
Busch has never needed an excuse to go fast and considering the nature of tonight’s race, he would appear to be a threat to walk away with a good bit of money. His strategy is simple enough.
“Stay up front, win every segment and get two million bucks and go home,” he said. “Sounds easy — we’ll see what happens.”
Aug 22, 2014, 7:45 AM EDT
Will Rosberg and Hamilton continue to lead the way during practice at Spa?
Aug 22, 2014, 7:20 AM EDT
All of the latest news and interviews from the paddock at Spa-Francorchamps ahead of this weekend’s Belgian Grand Prix.
Aug 22, 2014, 6:46 AM EDT
Three of F1’s field take on the ice bucket challenge in aid of ALS.
Aug 22, 2014, 6:00 AM EDT
German driver not dwelling on Hamilton’s flouting of team orders in Hungary.
Aug 22, 2014, 5:32 AM EDT
Mercedes’ runaway train shows few signs of slowing down in 2014.
Aug 22, 2014, 4:20 AM EDT
The Marussia driver debacle rages on as Rossi is benched for the rest of the weekend.
Aug 22, 2014, 3:45 AM EDT
F1 returns from its summer break with first practice at Spa today, live on Live Extra from 4am ET.
Aug 21, 2014, 10:11 PM EDT
Dale Earnhardt Jr’s crew chief, Steve Letarte, joined NASCAR America on Thursday to talk about the different feeling that Bristol Motor Speedway has and goes over the strategy his team has for the race.
Aug 21, 2014, 5:33 PM EDT
Mazda Road to Indy titles will be decided in Sonoma this weekend.
Chase Elliott, Kyle Larson pace NNS practices; Milka Duno seeks to become first Latina to qualify for a NASCAR event
Aug 21, 2014, 5:29 PM EDT
Chase Elliott and Kyle Larson topped Thursday afternoon’s pair of Nationwide Series practice sessions at Bristol Motor Speedway.
Aug 21, 2014, 4:06 PM EDT
After the popularity of the team’s drivers, the next most popular thing around Team Penske is The Penske Files, especially editions that contain bloopers. Check out the latest edition of TPF bloopers!
WATCH LIVE: NASCAR AMERICA at 6:30 p.m. ET — Steve Letarte, Tennessee racing history, Truck race highlights
Aug 21, 2014, 3:37 PM EDT
Thursday’s edition of NASCAR America, which airs LIVE at 6:30 pm ET, will cover a lot of ground, including Dale Earnhardt Jr. crew chief (and future NASCAR on NBC analyst) Steve Letarte, breaking down and the history of Bristol Motor Speedway and lots more.
Aug 21, 2014, 2:00 PM EDT
Russian Grand Prix set to be held in Sochi in six weeks’ time after the track is given a license.
Aug 21, 2014, 1:45 PM EDT
Catch this sneak preview of Off The Grid: Budapest ahead of tomorrow’s premiere.
Aug 21, 2014, 1:00 PM EDT
As impressive as many of F1’s new builds are, we must remember the likes of Spa and Monza when looking to the future of the sport.
Aug 21, 2014, 12:30 PM EDT
Ferrari’s lead driver has high hopes for the second half of the season.
Aug 21, 2014, 12:00 PM EDT
The MST writing team makes its predictions ahead of this weekend’s race at Spa.
Aug 21, 2014, 11:45 AM EDT
Hard as it may seem to believe, Brad Keselowski had never won a NASCAR Camping World Truck Series in his career. That was before Thursday’s UNOH 200 at Bristol, where Keselowski dominated en route to the checkered flag.
Aug 21, 2014, 11:35 AM EDT
Finnish driver yet to be confirmed at Williams for 2015, but sees no reason to look elsewhere for a seat.
Aug 21, 2014, 11:20 AM EDT
All your TV times for F1, IndyCar, Red Bull Global Rallycross and more for this weekend’s motorsports action across NBC, NBCSN and NBC Sports Live Extra.
Video from NASCAR America
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