Skip to content

Daytona International Speedway to get major facelift, eliminate 46,000 seats

Jun 18, 2013, 4:43 PM EDT

Illustration courtesy of Daytona International Speedway. Illustration courtesy of Daytona International Speedway.

Big changes are on the way for NASCAR’s most famous racetrack, Daytona International Speedway, with the most significant facelift since the track opened 54 years ago in 1959.

Home of the season-opening Daytona 500 and the early July Coke Zero 400, the track will undergo a multi-phase update that will break ground July 5, the day before this year’s Coke Zero 400. With a price tag estimated to be up to $400 million, construction will be completed in segments and is due for final completion in January 2016.

The majority of change will come on the frontstretch, which measures nearly one-mile in length.

All seats will be replaced with wider and more comfortable counterparts. There will also be 11 “neighborhoods” installed for fans to still be able to see the action while socializing with other fans — much like overlook areas typically seen at horse racing tracks. Each “neighborhood” will measure about the length of a football field, capped off by the “World Center of Racing” area that will be somewhat of an open-air museum touting the history of the speedway and its most memorable moments.

Plans call for construction of 53 suites. New entrances, additional restrooms and concession areas, escalators and elevators are also part of the improvement program.

But there will be a significant price to pay: DIS will see its current capacity of 147,000 shrink by more than 30 percent to about 101,000 seats, with plans calling for the elimination of all grandstand seating on the backstretch area. However, there are additional plans to bring seating back to 125,000 if future economic conditions and fan demand warrant it.

At its zenith, DIS once had a capacity of 162,000.

“The decision was made with strong consideration of the current macroeconomic condition and a clear view for our long-term growth,” Lisa France Kennedy, CEO of International Speedway Corp., which owns DIS, said in a statement. “We are truly creating history with this unprecedented endeavor.”

Even though capacity will be dramatically decreased, ISC and track officials insist they won’t make up for lost revenue from the eliminated seats with higher ticket prices.

For more information, checkout DaytonaRising and RedevelopDaytona.

Latest Posts
  1. MRTI, PWC at Mid-Ohio: Several different winners emerge

    Aug 1, 2015, 7:00 PM EDT

    Photo: @ Indianapolis Motor Speedway, LLC Photography Photo: @ Indianapolis Motor Speedway, LLC Photography

    Mazda Road to Indy and Pirelli World Challenge race updates from Mid-Ohio as they happen on one of the busiest road racing days of the year.

  2. Wehrlein takes lead of DTM championship in Austria

    Aug 1, 2015, 5:00 PM EDT

    HOCKENHEIM, GERMANY - MAY 03:  Pascal Wehrlein of Germany and Mercedes HWA looks on prior to the second race of the DTM 2015 German Touring Car Championship at Hockenheimring on May 3, 2015 in Hockenheim, Germany.  (Photo by Alex Grimm/Bongarts/Getty Images) Getty Images

    Mercedes F1 reserve driver finishes second at the Red Bull Ring to move into the lead of the DTM championship.

  3. Cole Custer sails to first career ARCA win at Pocono, 9th first-time winner in series in 2015

    Aug 1, 2015, 4:46 PM EDT

    cole custer Getty Images

    In his third career start in the ARCA Racing Series, Cole Custer breezed to victory in Saturday’s ModSpace 125 at Pocono Raceway.

  4. Dixon crushes lap record to score pole in Mid-Ohio (VIDEO)

    Aug 1, 2015, 4:21 PM EDT

    © INDYCAR © INDYCAR

    Dixon blisters previous mark for the track record at Mid-Ohio.

  5. Verstappen to take driving lessons over summer break

    Aug 1, 2015, 3:30 PM EDT

    BUDAPEST, HUNGARY - JULY 25:  Max Verstappen of Netherlands and Scuderia Toro Rosso speaks with members of the media after qualifying for the Formula One Grand Prix of Hungary at Hungaroring on July 25, 2015 in Budapest, Hungary.  (Photo by Dan Istitene/Getty Images) Getty Images

    At 17, Verstappen is still too young to get a road driver’s licence in Belgium.

  6. Johansson: Haas has done its homework ahead of F1 entry

    Aug 1, 2015, 2:30 PM EDT

    CONCORD, NC - APRIL 14:  The media looks on as (L-R) Guenther Steiner, team principal of Haas Formula, Gene Haas, founder, Haas Automation and chairman, Haas Formula, and Mike Arning, True Speed Communications, speak during the Gene Haas Formula One Press Conference at the Concord Convention Center on April 14, 2014 in Concord, North Carolina.  (Photo by Jared C. Tilton/Getty Images) Getty Images

    Stefan Johansson, a veteran of over 100 F1 starts, argues the case of customer cars in F1.

  7. WATCH LIVE: Honda Indy 200 qualifying at 3 p.m. ET on NBCSN, Live Extra

    Aug 1, 2015, 2:15 PM EDT

    Honda Indy 200 at Mid-Ohio - Day 3 Getty Images

    Watch qualifying for Round 14 of the IndyCar season LIVE from Mid-Ohio.

  8. LED scoring panels debut in practice at Mid-Ohio (VIDEO)

    Aug 1, 2015, 1:02 PM EDT

    © INDYCAR © INDYCAR

    For fans and strategists alike, the new LED panels have been well received at Mid-Ohio.

  9. New Mazda Road to Indy shootout goes global across double-digit series

    Aug 1, 2015, 12:36 PM EDT

    MazdaRoadToIndy

    New global shootout for Mazda scholarship on Mazda Road to Indy is announced.

  10. Vandoorne chasing more wins in push for GP2 title

    Aug 1, 2015, 12:00 PM EDT

    © GP2 Series © GP2 Series

    He may have an 85 point lead at the top of the GP2 standings, but Vandoorne is not planning to play it safe for the remainder of the season.

  11. Dixon quickest with unofficial lap record in final practice at Mid-Ohio

    Aug 1, 2015, 11:34 AM EDT

    © INDYCAR © INDYCAR

    Dixon does it again in practice with an unofficial lap record at Mid-Ohio, finishing ahead of Newgarden and Kimball.

  12. Rossi focused on GP2 performances in bid for 2016 F1 seat

    Aug 1, 2015, 9:30 AM EDT

    © GP2 Series © GP2 Series

    Rossi is pushing to become the first American driver to make an F1 start since 2007.

  13. Jamin (USF2000), Cooper (PWC GTS) win first two races of weekend at Mid-Ohio

    Jul 31, 2015, 6:39 PM EDT

    Photo: Tony DiZinno Photo: Tony DiZinno

    Jamin, Cooper emerge victorious to kick off the weekend at Mid-Ohio.

  14. Nasr: Sauber must remain patient for updates

    Jul 31, 2015, 5:00 PM EDT

    xxxx during the Formula One Grand Prix of Hungary at Hungaroring on July 26, 2015 in Budapest, Hungary. Getty Images

    Nasr calls on the team to make it through a rough patch ahead of the next raft of updates in Belgium.

  15. Dixon fastest on Friday at Mid-Ohio

    Jul 31, 2015, 4:35 PM EDT

    © INDYCAR © INDYCAR

    The Mid-Ohio dominator tops Friday practice in 2015.

  16. Verstappen joins sim racing team to complement F1 duties

    Jul 31, 2015, 3:00 PM EDT

    BUDAPEST, HUNGARY - JULY 26:  Max Verstappen of Scuderia Toro Rosso and The Netherlands during the Formula One Grand Prix of Hungary at Hungaroring on July 26, 2015 in Budapest, Hungary.  (Photo by Peter Fox/Getty Images) Getty Images

    Verstappen joins Team Redline’s sim racing roster in a bid to keep sharp when not on the track.

  17. Friday Mid-Ohio news and notes: Walker fallout, Honda update, an extra Sonoma car?

    Jul 31, 2015, 2:57 PM EDT

    © INDYCAR © INDYCAR

    Some news and notes from the paddock at the Mid-Ohio Sports Car Course.

  18. Formula E team names revealed for season two; Trulli yet to confirm line-up

    Jul 31, 2015, 2:00 PM EDT

    Nextev TCRs German driver Nelson Piquet JR (C) drives during the final race of the 2015 FIA Formula E London ePrix championship at Battersea Park in London, England, on June 28, 2015. AFP PHOTO / IAN KINGTON        (Photo credit should read IAN KINGTON/AFP/Getty Images) Getty Images

    We round up all of the latest news and developments in Formula E ahead of pre-season testing next month.