Jun 21, 2013, 8:30 PM EDT
Given his no-fear attitude on the racetrack and never backing down from a confrontation with another driver (remember Darlington in 2011, Kyle Busch?), it’s not surprising that NASCAR Sprint Cup star Kevin Harvick is also a mixed martial arts fan.
But what is surprising is that as Harvick prepares to move to Stewart-Haas Racing next season following a 13-year tenure at Richard Childress Racing, he’s once again diversifying into another area.
Harvick and wife DeLana owned the aptly-named Kevin Harvick Inc. (KHI), from 2002 through 2011, an operation that fielded cars in the Nationwide Series and Trucks in the Camping World series, including two Trucks series championships and a combined 53 wins in both the Trucks and Nationwide circuits.
And while the couple closed their racing operation at the end of the 2011 season, the KHI name remained, ready for the couple’s next business venture.
Thursday, that next venture was announced, as KHI is getting into the athlete management and representation field, according to MMAWeekly.com. KHI’s first client is UFC lightweight Donald “Cowboy” Cerrone.
“It’s an honor and privilege to have this new relationship with Kevin and KHI,” Cerrone, currently ranked sixth in his division with a 20-5 record, told the web site. “I have learned a lot from Kevin and his management team over the last year and look forward to a long-lasting relationship both in and out of the Octagon.”
The new venture may also prompt Harvick to get into fighting shape himself, just in case he needs to do some scrapping on the racetrack, in the pits or the garage area: he recently worked out with UFC welterweight contender Johnny Hendricks, the web site reported.
“One of KHI’s strongest qualities always has been our ability to sell and maintain sponsorship in NASCAR despite the economic challenges,” Harvick said in a statement. ”With that solid foundation and the template we’ve created over the last 10 years, I think we are ready to take the next step to represent other athletes in other arenas. Donald is our first client in the UFC, and I’m excited about all the possibilities that lie ahead.”
May 25, 2015, 5:40 PM EDT
Runner-up Will Power said it’s as simple as making the cars slower.
May 25, 2015, 3:20 PM EDT
After his second triumph in the Greatest Spectacle in Racing, he is ovewhelmed by congratulatory messages.
Montoya’s Indianapolis 500 win adds another storied chapter to the Roger Penske-Chip Ganassi rivalry
May 25, 2015, 2:12 PM EDT
They are the only car owners to win the Daytona 500 and Indianapolis 500 in the same season.
May 25, 2015, 1:00 PM EDT
The Mercedes-affiliated youngster clinches his first win of the season around the legendary streets of Monaco.
May 25, 2015, 12:00 PM EDT
After a miserable run of form, Latvala finally climbs to the top step of the podium with a narrow win over Sebastien Ogier in Portugal.
May 25, 2015, 11:30 AM EDT
Andretti ends sixth, best of the day for the defending Indy 500-winning team, while Hildebrand leads the one-off drivers.
May 25, 2015, 11:00 AM EDT
Running inside the top ten, Grosjean’s hopes of points were dashed on Sunday in Monaco when Max Verstappen crashed into him.
May 25, 2015, 10:11 AM EDT
Townsend Bell’s final blog for the Indianapolis 500 touches on family, meeting Jeff Gordon, and a crazy view from the driver’s seat.
May 25, 2015, 10:00 AM EDT
A sixth-place finish in Monaco disappoints Raikkonen, but he lays blame with his poor qualifying form.
May 25, 2015, 9:48 AM EDT
One of Simon Pagenaud’s best oval races to date ends P10 after running top three most of race.
May 25, 2015, 9:00 AM EDT
The win may have come by accident, but Rosberg etched his place in F1 history on Sunday.
May 25, 2015, 8:00 AM EDT
The Red Bull boys finish fourth and fifth in Monaco to give the team something to smile about after a tough start to the season.
May 25, 2015, 1:04 AM EDT
Sunday’s winners of the NHRA Kansas Nationals were Jack Beckman (Funny Car), Richie Crampton (Top Fuel) and Erica Enders-Stevens (Pro Stock).
May 24, 2015, 8:42 PM EDT
Video recap of Montoya’s win at Indianapolis 500.
May 24, 2015, 7:47 PM EDT
In his second win at the Brickyard, the Team Penske driver delivered a performance that embodies his style.
May 24, 2015, 7:31 PM EDT
The latest Paddock Pass is now online.
May 24, 2015, 7:24 PM EDT
Once again in 2015, it’s Graham Rahal and Rahal Letterman Lanigan Racing best of Honda’s brigade.
May 24, 2015, 7:12 PM EDT
A good, but not great day, occurs for Indianapolis 500 polesitter Scott Dixon.
May 24, 2015, 6:30 PM EDT
Kimball drives from 14th to third, a career-best in the Indianapolis 500.
May 24, 2015, 5:30 PM EDT
Montoya extends IndyCar points lead after Indianapolis 500.
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- Bell: “A wild Indy 500 without the finish we desired” 0
- Ryan: Juan Pablo Montoya comes full circle at Indianapolis 1
- F1 Paddock Pass: Monaco Grand Prix post-race (VIDEO) 2
- Montoya rallies for second Indianapolis 500 victory (VIDEO) 10
- Hamilton: Impossible to express how I feel after Monaco defeat 4
- Rosberg lucks in to third straight Monaco GP win after Mercedes’ mistake costs Hamilton victory 53