Jun 21, 2013, 8:30 PM EDT
Given his no-fear attitude on the racetrack and never backing down from a confrontation with another driver (remember Darlington in 2011, Kyle Busch?), it’s not surprising that NASCAR Sprint Cup star Kevin Harvick is also a mixed martial arts fan.
But what is surprising is that as Harvick prepares to move to Stewart-Haas Racing next season following a 13-year tenure at Richard Childress Racing, he’s once again diversifying into another area.
Harvick and wife DeLana owned the aptly-named Kevin Harvick Inc. (KHI), from 2002 through 2011, an operation that fielded cars in the Nationwide Series and Trucks in the Camping World series, including two Trucks series championships and a combined 53 wins in both the Trucks and Nationwide circuits.
And while the couple closed their racing operation at the end of the 2011 season, the KHI name remained, ready for the couple’s next business venture.
Thursday, that next venture was announced, as KHI is getting into the athlete management and representation field, according to MMAWeekly.com. KHI’s first client is UFC lightweight Donald “Cowboy” Cerrone.
“It’s an honor and privilege to have this new relationship with Kevin and KHI,” Cerrone, currently ranked sixth in his division with a 20-5 record, told the web site. “I have learned a lot from Kevin and his management team over the last year and look forward to a long-lasting relationship both in and out of the Octagon.”
The new venture may also prompt Harvick to get into fighting shape himself, just in case he needs to do some scrapping on the racetrack, in the pits or the garage area: he recently worked out with UFC welterweight contender Johnny Hendricks, the web site reported.
“One of KHI’s strongest qualities always has been our ability to sell and maintain sponsorship in NASCAR despite the economic challenges,” Harvick said in a statement. ”With that solid foundation and the template we’ve created over the last 10 years, I think we are ready to take the next step to represent other athletes in other arenas. Donald is our first client in the UFC, and I’m excited about all the possibilities that lie ahead.”
Apr 18, 2015, 10:00 PM EDT
Beretta’s Ferrari to start up front for Round 5 of season.
Apr 18, 2015, 9:15 PM EDT
Newgarden qualifies sixth for Long Beach race, best outside IndyCar’s established “power trio.”
Apr 18, 2015, 9:05 PM EDT
With 1-2-5 in qualifying at Long Beach, Team Penske’s hot streak on Saturdays continues to open 2015.
Apr 18, 2015, 8:49 PM EDT
Polesitting entries bring it home Saturday at Long Beach for the TUDOR Championship.
Apr 18, 2015, 8:15 PM EDT
Scott Dixon hopes for success at Long Beach, a track he considers a “thorn in the side.”
Apr 18, 2015, 8:05 PM EDT
Ryan Hunter-Reay begins rebound from NOLA wreck by qualifying fourth in Long Beach.
Apr 18, 2015, 6:44 PM EDT
NBCSN IndyCar analyst Townsend Bell returns to the Indianapolis 500 with Dreyer & Reinbold/Kingdom Racing.
Apr 18, 2015, 6:19 PM EDT
Helio Castroneves brings Team Penske its third consecutive pole to start the season.
Apr 18, 2015, 5:52 PM EDT
IndyCar qualifying about to go on NBCSN and NBC Sports Live Extra.
Apr 18, 2015, 5:28 PM EDT
Jack Harvey will start from the pole for Sunday’s Indy Lights race in Long Beach.
Apr 18, 2015, 5:00 PM EDT
American driver Alexander Rossi performs admirably to finish third, having lost the lead of the race with two laps remaining.
Apr 18, 2015, 3:15 PM EDT
Despite expecting to struggle in Bahrain, Sainz will start the race from ninth place on Sunday.
Apr 18, 2015, 2:40 PM EDT
Grosjean believes he could have qualified higher up the grid, but is pleased to have maintained his 100% Q3 record in 2015.
Apr 18, 2015, 2:12 PM EDT
Simon Pagenaud led IndyCar’s final practice session in Long Beach.
Apr 18, 2015, 2:07 PM EDT
Daniel Ricciardo fares far better in the sister Red Bull, qualifying seventh in Bahrain.
Apr 18, 2015, 2:00 PM EDT
Former Red Bull driver believes that the focus should not be on tire management, but instead on driver ability and pace.
Apr 18, 2015, 1:30 PM EDT
Rosberg misses out on the front row for the second time in three races, exposing Mercedes to the threat from Ferrari in the race.
Apr 18, 2015, 1:04 PM EDT
Conor Daly gets a last-minute IndyCar shot with Dale Coyne Racing.
Apr 18, 2015, 1:00 PM EDT
Four-time world champion qualified second for the Bahrain Grand Prix, splitting the Mercedes drivers at the front of the grid.
- Castroneves secures pole in IndyCar qualifying at Long Beach 0
- Hamilton eases to fourth straight pole position in Bahrain 0
- Hamilton closes out Bahrain GP practice on top 0
- INDYCAR confirms more aero kit updates coming to Long Beach 1
- Rocky Moran Jr. to replace Huertas in Coyne’s No. 18 for Long Beach 7
- Rosberg heads up Mercedes one-two in Bahrain FP2 1
- Kimi Raikkonen quickest in first practice for Bahrain GP 2