Skip to content

NASCAR returning to NBC Sports starting in 2015

Jul 23, 2013, 3:03 PM EST

nbcsports1 (1)

NASCAR and NBC Sports Group announced a 10-year agreement that will bring America’s most popular form of motorsport back to the NBC networks starting in 2015. The new pact will give NBCUniversal exclusive rights to the final 20 NASCAR Sprint Cup events, the final 19 NASCAR Nationwide Series events, select NASCAR regional and touring series events, and other live content through the 2024 season.

Seven of NBC Sports Group’s 20 Sprint Cup races will be shown annually on NBC, while the other 13 races will be shown on the NBC Sports Network. As for the Group’s 19 Nationwide races, four of them will be on NBC and 15 will go to NBCSN. Additionally, NBC Sports Group has also obtained the rights to practice and qualifying sessions for NBC’s national series events during its portion of the NASCAR calendar.

“NBC Sports Group brings so much to the table for NASCAR in terms of its overall presentation of live sports and a track record of being an exceptional partner,” NASCAR Chairman and CEO Brian France said. “[NBC Sports Group chairman] Mark Lazarus and his team shared a vision for presenting NASCAR that was appealing to us from the start and we look forward to innovating and growing together to deliver the best possible product to the fans. We couldn’t be more thrilled with this partnership.”

The agreement also gives NBC Sports Group “TV-everywhere” live streaming rights for its Sprint Cup and Nationwide events, and Spanish-language broadcast rights on Telemundo and Mun2 for national series events and the Mexico-based NASCAR Toyota Series.

The full press release can be seen below.

—–

DAYTONA BEACH, Fla. and NEW YORK (July 23, 2013) – NASCAR and NBC Sports Group announced today they have reached a comprehensive agreement that grants NBCUniversal exclusive rights to the final 20 NASCAR Sprint Cup Series races, final 19 NASCAR Nationwide Series events, select NASCAR Regional & Touring Series events and other live content beginning in 2015. Financial terms of the agreement, which runs through the 2024 season, were not disclosed.

With this partnership, NBC’s 20 Sprint Cup race schedule includes becoming the exclusive home to the Chase for the NASCAR Sprint Cup, NASCAR’s final 10 races of the season, including its season-ending championship event which will return to network television in 2015 for the first time since 2009. Of NBC Sports Group’s 20 NASCAR Sprint Cup Series events, seven will be carried on NBC annually, with 13 airing on NBC Sports Network (NBCSN). Four of NBC Sports Group’s 19 NASCAR Nationwide Series races will air on NBC, with 15 airing on NBCSN.

“NBC is known for being an exceptional partner and delivering outstanding production quality and presentation of live sports, as well as its broad portfolio of broadcast and digital properties so we are thrilled with the commitment they have made to NASCAR and its future,” said NASCAR Chairman and Chief Executive Officer, Brian France. “We know this partnership will yield great value to our entire industry, provide a premium experience to our most important stakeholders, the fans, and help us achieve a number of strategic growth objectives. Our new partnership with NBC and the recent extension by FOX validate the strength of our fan base and the many bold steps we have taken the last several years to provide fans with better, more accessible racing.”

In addition to rights to NASCAR Sprint Cup and NASCAR Nationwide Series races, NBC has also obtained exclusive rights to practice and qualifying sessions for NBC’s national series events during their portion of the season, as well as rights to broadcast the NASCAR K&N Series, NASCAR Whelen Modified Tour, NASCAR Toyota (Mexico) Series, the NASCAR Hall of Fame induction ceremony and NASCAR’s season-ending banquets. Further, NBC has been granted Spanish-language rights, certain video-on-demand rights and exclusive TV Everywhere rights for its NASCAR Sprint Cup Series and NASCAR Nationwide Series events.

“Acquiring the rights and bringing NASCAR back to NBC comes at an important point in time for NBC Sports Network, NBC, and all of our distributors and affiliates,” said NBC Sports Group Chairman, Mark Lazarus. “We look forward to working with Brian and his management team, who have brought a renewed focus to NASCAR’s intersection of sports and technology.”

“We are excited about the cross-promotional opportunities NBC provides, especially in the timeframes right before NBC’s NASCAR schedule and during the Chase,” said NASCAR VP of Broadcasting and Productions, Steve Herbst. “We’re confident NBC will utilize its powerful Championship Season lineup, including the NHL Playoffs, Premier League, the French Open, the Kentucky Derby and other events, to build interest and excitement for NASCAR. Those opportunities, combined with the opportunity to lead into the number one show on television – NBC’s Sunday Night Football – for select Chase races, were both very attractive prospects when considering this partnership.”

Summary of key NBC Sports Group Exclusive Rights – 2015-2024:

  • Final 20 NASCAR Sprint Cup Series races (7 on NBC, 13 on NBCSN
  • Final 19 NASCAR Nationwide Series races (4 on NBC, 15 on NBCSN)
  • NASCAR K&N Series and NASCAR Whelen Modified Tour events
  • NASCAR Toyota (Mexico) Series events
  • NASCAR Hall of Fame induction ceremony and season-ending banquets
  • ‘TV Everywhere’ live-streaming rights for NASCAR Sprint Cup Series and NASCAR Nationwide Series
  • Spanish-language broadcast rights on Telemundo and Mun2 for national series events and NASCAR Toyota (Mexico) Series
Latest Posts
  1. Ferrari chairman expects another tough season in 2015

    Dec 22, 2014, 5:22 PM EST

    Italy Ferrari Montezemolo Out AP

    Sergio Marchionne: “I think 2015 is going to be a reconstitution year.”

  2. Top NASCAR stories of 2014: No. 10 – Jimmie Johnson falls short of seventh championship

    Dec 22, 2014, 4:50 PM EST

    (Jason Merritt/Getty Images for dcp) Getty Images

    Jimmie Johnson not only fell short of his seventh Sprint Cup championship in 2014, he also recorded the worst single-season finish in his Cup career.

  3. Sale deadline extended for dormant Nashville Superspeedway

    Dec 22, 2014, 3:00 PM EST

    Firestone Indy 200 Getty Images

    1.33-mile concrete oval outside the Music City has not hosted major auto racing since 2011.

  4. NASCAR: Top drivers of 2014 – No. 24 Martin Truex Jr.

    Dec 22, 2014, 2:00 PM EST

    Hollywood Casino 400 - Practice Getty Images

    Truex’s first year with Furniture Row Racing was largely disappointing.

  5. NASCAR: Top drivers of 2014 – No. 23 Marcos Ambrose

    Dec 22, 2014, 1:00 PM EST

    Camping World RV Sales 301 - Practice Getty Images

    Ambrose narrowly missed clinching a Chase berth after his epic battle at the Glen with A.J. Allmendinger.

  6. MRTI Entry List update before the Christmas holiday

    Dec 22, 2014, 12:30 PM EST

    Photo via @IndyLights Photo via @IndyLights

    A quick roundup of who’s where at the moment in Indy Lights, Pro Mazda and USF2000.

  7. Scot Elkins will join Pro Mazda/USF2000 as Race Director

    Dec 22, 2014, 11:19 AM EST

    MazdaRoadToIndy

    IMSA’s Scot Elkins joins MRTI as race director.

  8. Carl Edwards: “I plan on winning 10 races and the championship”

    Dec 22, 2014, 10:15 AM EST

    EdwardsP9 Getty Images

    In interview, Carl Edwards sets some high goals for himself in first year with JGR.

  9. NASCAR: Jeremy Bullins promoted to Wood Brothers crew chief

    Dec 22, 2014, 9:29 AM EST

    Bullins Getty Images

    Bullins up to the Cup level as crew chief of Blaney’s No. 21.

  10. NASCAR: Dale Jr. expects even more performance in 2015

    Dec 21, 2014, 8:00 PM EST

    Ford EcoBoost 400 - Qualifying Getty Images

    Junior speaks highly, already, of new crew chief Greg Ives.

  11. Sutil rips F1’s pay driver situation

    Dec 21, 2014, 6:30 PM EST

    AUTO-PRIX-BRA-F1-PRESSER-SUTIL Getty Images

    Ex-Sauber driver Adrian Sutil calls out F1 pay-driver situation, although it could just be a case of sour grapes.

  12. WEC: 2015 sporting regulations for series released by FIA

    Dec 21, 2014, 5:30 PM EST

    AUTO-FRA-ENDURANCE-LE MANS Getty Images

    A number of tweaks are coming for the global sports car racing series.

  13. Late wreck ends hope of top-5 finish for Ricky Stenhouse Jr. in dirt track race

    Dec 21, 2014, 4:58 PM EST

    (Jared C. Tilton/Getty Images) Getty Images

    Going back to his dirt track roots, Ricky Stenhouse Jr. finished eighth in the fifth annual Great Clips Battle at the Center in DuQuoin, Ill., on Saturday.

  14. Another week, another driver wedding; this time, it’s Ty Dillon’s turn (PHOTOS)

    Dec 21, 2014, 4:00 PM EST

    Lilly Diabetes 250 Getty Images

    The XFINITY Series driver for Richard Childress Racing marries girlfriend Haley Carey.

  15. UPDATED — Highway to Hell(cat): Owner wrecks 707-hp Dodge Challenger SRT Hellcat one hour after buying it

    Dec 21, 2014, 2:54 PM EST

    (Photo courtesy Facebook via MotorAuthority.com) (Photo courtesy Facebook via MotorAuthority.com)

    With just 40 less horsepower than a 2015 Sprint Cup car, the new Dodge Challenger SRT Hellcat is VERY powerful. One new Hellcat owner, who bought it just one hour earlier, found out the hard way about all that power.

  16. Top NASCAR stories of 2014: No. 10 – Kurt Busch and “The Double”

    Dec 21, 2014, 2:30 PM EST

    Kurt Busch AP

    The Outlaw takes on the Indianapolis 500 and the Coca-Cola 600 in the same day.

  17. NASCAR: Top drivers of 2014 – No. 22 Brian Vickers

    Dec 21, 2014, 1:00 PM EST

    FedEx 400 Benefiting Autism Speaks - Practice Getty Images

    Vickers made his full-time return to Sprint Cup action in 2014, which in itself was a victory.

  18. NASCAR: Top drivers of 2014 – No. 21 Paul Menard

    Dec 21, 2014, 12:26 PM EST

    (Jared C. Tilton/Getty Images) Getty Images

    Paul Menard had a decent season at times in 2014, but fell short of making the Chase in the final qualifying race.

  19. Empire Racing grabs 3 fastest spots in Daytona ARCA test

    Dec 20, 2014, 11:42 PM EST

    Sean Corr was the fastest driver in the two-day ARCA test at Daytona International Speedway. (Todd Warshaw/Getty Images) Getty Images

    New York State’s Empire Racing took the three fastest spots as ARCA completed a two-day open test at Daytona International Speedway.

Video from NASCAR America

NASCAR America's 2014 blooper reel
Top 10 NASCAR Driver Searches
  1. B. Vickers (2214)
  2. K. Busch (2067)
  3. C. Coughlin (1928)
  4. D. Armstrong (1897)
  5. L. Cassill (1775)