Sep 12, 2013, 3:15 PM EDT
Earlier this month on its website, Forbes released a story that will be in its Sept. 23 issue on Danica Patrick’s impact on NASCAR so far in her first full-time season of Sprint Cup racing. As you’d expect from that particular magazine, there’s a lot written about Patrick – and NASCAR as a whole – from the business and marketing perspectives.
It’s a well-written story from the author, Kurt Badenhausen. But the headline could be something more than a few race fans will take issue with: “A Winning Danica Patrick Is NASCAR’s Biggest Hope To Restart Growth.”
With all due respect to Forbes, if Patrick is indeed NASCAR’s biggest hope to return to its not-too-distant salad days, they’re going to have to hope for a little while longer.
Restrictor-plate racing notwithstanding, Patrick is not a regular contender for victory. At most tracks, she’s still just trying to gain experience. In time, she could be something pretty good in Cup, but there’s still a ways to go before she gets to that point. Let’s see where she stands around mid-season next year.
So if Patrick’s not NASCAR biggest hope, then who is it?
Come on. Who else could it be?
A winning Dale Earnhardt Jr. remains NASCAR’s best opportunity to augment their diehard base with the casual and mainstream fan. Unfortunately for the series, its biggest star – while competitive enough to run in the Top 10 most weeks – hasn’t been doing a lot of winning lately, with just two victories in the last seven seasons.
But while Earnhardt has cooled off a bit after starting 2013 strong, he’s still in this year’s Chase for the Sprint Cup, which begins this weekend at Chicagoland Speedway. And he has the opportunity to make a statement when it truly counts.
That’s the beauty of the playoffs in all of sports. You may be having an iffy year by some standards (maybe even your own), but if you can still make the post-season, you have the chance to catch fire at the right time.
One minute, you’re an afterthought. The next, you’re a champion.
And should Dale Jr. become a champion this fall, NASCAR would indeed reap the benefits. While he has been unable to win regularly, he remains the most popular driver in the sport by a considerable margin.
And more importantly, if you walked out on the street and asked any Tom, Dick and Jane if they knew of any NASCAR drivers, he’s still likely to be one of, if not the first name to tumble out of their mouths.
Should Patrick improve by a noticeable margin in the next year or two, perhaps Forbes’ assertion will come true eventually. But at this point and time, Earnhardt is the one NASCAR executives should be crossing their fingers for to do well.
Jul 24, 2014, 6:09 PM EDT
On Thursday’s edition of NASCAR AMERICA, Jeff Burton joined the crew to discuss what makes racing in the Brickyard 400 unique. Burton says NASCAR is a guest at the Indianapolis Motor Speedway due to the history IndyCar has made at the track.
Jul 24, 2014, 6:04 PM EDT
On Thursday’s edition of NASCAR AMERICA and in preparation for this week’s Brickyard 400, Leigh Diffey talked with 2006 Indianapolis 500 winner Sam Hornish Jr. on what it was like to win the third closest finish in race history. Hornish also discussed some of the keys that drivers will need to succeed at the Brickyard 400.
Jul 24, 2014, 5:52 PM EDT
After two years of huge success with the NASCAR Camping World Truck Series racing at his Eldora Speedway, Tony Stewart would love to eventually see the Nationwide and Sprint Cup series come to his little half-mile track, as well.
Jul 24, 2014, 5:30 PM EDT
On Thursday’s NASCAR AMERICA, Leigh Diffey is the in-studio host and is joined by Sam Hornish Jr. (2006 Indy 500 winner and current Nationwide Series driver and winner of the 2014 Iowa Nationwide race).
Jul 24, 2014, 4:00 PM EDT
Indy Racing Experience has partnered with Make-A-Wish® Ohio, Kentucky and Indiana to enhance two wishes during the Kroger Brickyard Super Weekend that takes place at the Indianapolis Motor Speedway July 24-27, 2014.
Jul 24, 2014, 3:00 PM EDT
Ryan Hunter-Reay earns another award after his Indianapolis 500 win.
Jul 24, 2014, 2:00 PM EDT
Pirelli World Challenge President/CEO Scott Bove and 15-year-old rising star Austin Cindric to race a GTS Ford Mustang Boss for charity at Mid-Ohio weekend.
Jul 24, 2014, 1:30 PM EDT
Sauber driver pleased with his pace in Germany, and cares little for the question marks about his future.
Jul 24, 2014, 1:00 PM EDT
Italian tire supplier confirms its selections for the Belgian, Italian and Singapore Grands Prix.
Report: Deal for Marcos Ambrose’ return to Australia to race V8 Supercars for Roger Penske may be close
Jul 24, 2014, 12:54 PM EDT
While it’s seemed Marcos Ambrose was a lock to return to Richard Petty Motorsports, especially with all the positive things he’s said about wanting to stay in recent weeks and months, a report Thursday has Ambrose leaving NASCAR after this season and returning to his native Australia to race V8 Supercars — potentially for a new team owned by iconic American race team owner Roger Penske.
Jul 24, 2014, 12:30 PM EDT
Ferrari driver has few qualms about Kimi’s difficulties in 2014.
Jul 24, 2014, 12:03 PM EDT
Former Brickyard 400 winner Bobby Labonte will be returning to race at the fabled Indianapolis Motor Speedway in this Sunday’s 21st running of the Brickyard.
Jul 24, 2014, 12:00 PM EDT
Our writing team makes its predictions for this weekend’s race at the Hungaroring.
Jul 24, 2014, 11:35 AM EDT
American youngster joins Marussia as its official reserve driver with immediate effect.
Jul 24, 2014, 11:00 AM EDT
Brazilian driver compares it to incident at the beginning of the Australian Grand Prix with Kamui Kobayashi.
Jul 24, 2014, 10:00 AM EDT
Formula 1 will return to the Autodromo Hermanos Rodriguez next year for the first time since 1992.
Jul 24, 2014, 9:00 AM EDT
One final chapter to the first half of the 2014 F1 season at the Hungaroring this weekend, a track that has suited Lewis Hamilton very well over the years.
Jul 24, 2014, 8:30 AM EDT
Six teams, 17 cars set to test at Mid-Ohio ahead of IndyCar race there next week.
Jul 23, 2014, 10:46 PM EDT
Darrell “Bubba” Wallace Jr. and Kyle Larson put on a spectacular battle in the final 40-lap segment of Wednesday’s second MudSummer Classic at Eldora Speedway, but it was Wallace holding on for the win.
- Report: Deal for Marcos Ambrose’ return to Australia to race V8 Supercars for Roger Penske may be close 5
- MotorSportsTalk’s Predictions: Hungarian GP 0
- Alexander Rossi joins Marussia as reserve driver 2
- 2014 Hungarian Grand Prix Preview 3
- Bubba Wallace dominates to win MudSummer Classic at Eldora (updated) 3