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Ron Howard talks “Rush” with The Crossover’s Michelle Beadle (VIDEO)

Sep 16, 2013, 7:00 PM EDT

“Rush” director Ron Howard recently sat down with Michelle Beadle of NBCSN’s The Crossover to discuss the upcoming film, which has at its core the duel for the 1976 World Championship between James Hunt and Niki Lauda.

But as Howard explains in his conversation with Beadle, he and script-writer Peter Morgan wanted to tell more than just a typical racing tale.

“[Morgan's] great at unlikely rivalry stories and he identified in the cool, amazing, sexy, and I think, really cinematic world of Formula One, this fantastic rivalry story,” Howard said.

“So this combination of a really good, emotional, dramatic story and this ‘70s world and that sport I thought, directorially, I really could do something immersive and exciting, you know, like an experience for audiences.”

For more of Howard’s thoughts, check out the full clip above. “Rush” will make its American debut this Friday in a limited release before going to theaters everywhere on Sept. 27.

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