Sep 27, 2013, 4:13 PM EST
Two major, but not terribly unexpected, IndyCar pieces of news have just emerged this Friday.
The first is that series title sponsor IZOD, who assumed the role in 2010 after beginning its partnership in 2008, will leave its role at the end of the year.
“We are proud of our partnership with IZOD over the past six years and we’re grateful to PVH Corp., owner of the IZOD brand, for its support, creativity and vision,” Mark Miles, CEO of Hulman & Co., the parent company of INDYCAR, said in a statement. “But circumstances change and now we’re seeking new partnerships with brands looking to align with the fastest, most versatile form of racing. We are combining and strengthening our commercial functions at INDYCAR and Indianapolis Motor Speedway, which will allow us to more aggressively pursue new opportunities for our sport.”
The aforementioned “circumstances change” refers to a change at the top of IZOD’s parent company, Phillips-Van Heusen. Allen Sirken, the former head, was a fan of IZOD expanding its horizons into IndyCar first via a personal services agreement with Ryan Hunter-Reay, that later blossomed into the title sponsorship.
RHR ran a partial 2009 season with Vision Racing and a full 2010 with Andretti Autosport in IZOD colors. IZOD’s activation was prevalent and obvious for 2010 and 2011.
But a two-year drawdown as Sirken exited the building and a change at the top occurred meant the new regime wasn’t keen on continuing the partnership. As it is, IZOD leaves a year early, ahead of the fifth year of its contract.
“After an exciting relationship that has been as enjoyable and fast-paced as INDYCAR itself, PVH Corp. has made the decision to not continue IZOD’s title sponsorship with IndyCar beyond the 2013 season,” said Mike Kelly, Executive Vice President, The PVH Marketing Group. “As we and our retail partners shift the IZOD brand’s product focus, we need to shift our marketing spend to complement it. We would like to thank the IndyCar community, from the amazing fans, to the incredible drivers, to the entire series, for their partnership. We wish the series all the best and we look forward to finishing out the 2013 season with much success.”
IndyCar did not have a title sponsor last in 2009; it’s likely a search will occur for a replacement, possibly with existing series partners.
Jan 25, 2015, 9:00 AM EST
Sunday has dawned at the 53rd Rolex 24 at Daytona.
Jan 25, 2015, 2:10 AM EST
An early mistake from Ken Roczen shuffled him to the back of the field and resulted in him giving up the points lead.
Jan 25, 2015, 1:55 AM EST
Cooper Webb retained the points lead in the 250 Class but had some pointed words for Tyler Bowers after the race.
Jan 24, 2015, 11:10 PM EST
The 53rd Rolex 24 at Daytona is now underway.
Jan 24, 2015, 10:50 PM EST
UPDATED: A pair of disqualifications involving two of Abreu’s NASCAR K&N Pro Series East teammates elevate the Chili Bowl champion to a 13th place finish.
Jan 24, 2015, 7:06 PM EST
Coon will work on MRN Radio’s live qualifying and race broadcasts in 2015.
Jan 24, 2015, 5:23 PM EST
Since resigning from Ferrari last fall, Montezemolo has taken over as CEO of an Italian airline and joined the board of directors for F1’s controlling shareholder.
Jan 24, 2015, 3:08 PM EST
Vets-Help hopes to not only host disabled veterans’ races at the track, but also build a residential complex and rehab center for vets and soldiers returning from war.
Jan 24, 2015, 1:37 PM EST
Former team competition director alleges that KBM owes him bonus money and commissions from a pair of sponsorships he says he helped get for the team.
Jan 24, 2015, 12:39 PM EST
The reigning World Champ and aspiring R&B singer aligns with London PR firm that’s home to some of the world’s most popular musicians.
Jan 24, 2015, 11:32 AM EST
NASCAR driver Jamie McMurray loves everything about racing sports cars, especially in this week’s Rolex 24 at Daytona, except for one thing — the noise.
Jan 24, 2015, 9:00 AM EST
Against the odds, the key storyline heading into today’s Rolex 24 at Daytona is a P2 convert going up against DP teams for the overall win.
Jan 23, 2015, 8:16 PM EST
At 707 horsepower, the last thing anyone would likely think is that a Dodge Challenger SRT Hellcat would lose a drag race to … an all-electric Tesla. But it’s true, sadly for Mopar fans.
Jan 23, 2015, 7:45 PM EST
The NASCAR team owner talks about his initial reaction to Gordon’s retirement decision, Gordon’s impact on the sport, and what his team’s plans are for after 2015.
Jan 23, 2015, 7:13 PM EST
On Friday, the NASCAR America crew discussed potential candidates to inherit the No. 24 car with 2015 being Jeff Gordon’s final season. One interesting name came up, that of Kyle Larson.
Jan 23, 2015, 6:34 PM EST
Victory Motorcycles will compete for the first time in the NHRA Pro Stock Motorcycle class in 2015, with husband and wife team Matt and Angie Smith heading up the effort.
Jan 23, 2015, 6:22 PM EST
Rex White, to be inducted into the NASCAR Hall of Fame next Friday, wasn’t just a great driver, he’s also a great storyteller. We share some of his best tales with MST readers.
Jan 23, 2015, 5:48 PM EST
Gordon has left the door open to competing in other series when his full-time Sprint Cup career ends this fall.
Jan 23, 2015, 5:00 PM EST
The four-time Sprint Cup champion isn’t the only NASCAR driver that’s gotten rich in the last two decades or so.
WATCH LIVE: NASCAR AMERICA, 5 p.m. ET – More on Jeff Gordon’s decision; interviews with Hendrick, Hornish
Jan 23, 2015, 4:30 PM EST
Also coming up today: Breaking down offseason moves from Petty, Stewart-Haas teams; looking back on an ‘Awesome’ 1985 Daytona 500; the Top-5 moments from the 2014 Chase.
Video from NASCAR America
- Rex White, NASCAR Hall of Fame driver — and storyteller 1
- Is a NASCAR TV analyst career in Jeff Gordon’s future? ‘I’d entertain it’ 2
- After wedding and winter to reflect, Joey Logano looks for more in 2015 2
- Jeff Gordon’s legacy of success transcends generations 1
- Jeff Gordon announces 2015 as final full-time season 43
- NASCAR: Trackside shopping set to change as part of new Fanatics deal (UPDATED) 10
- Brian Vickers to return to racing at Las Vegas after health scare 9