Skip to content

Hulman Motorsports confirms two new executives

Nov 7, 2013, 11:00 AM EDT

O'Connell (left) and Frye (right). Photos: IMS O'Connell (left) and Frye (right). Photos: IMS

Cross the “find a commercial chief” box off IndyCar’s parent company offseason checklist.

Hulman & Co. CEO Mark Miles, the head of IndyCar’s parent company, has confirmed two new hires to his leadership team and organization. C.J. O’Donnell joins up as Hulman Motorsports’ chief marketing officer, with Jay Frye the new chief revenue officer for the company.

Hulman Motorsports is the overarching name for all of Hulman’s motorsports properties, which includes IndyCar and the Indianapolis Motor Speedway.

“We’ve set a new strategic direction for our motorsports entities, and Jay and C.J. are both top performers who will help us take big leaps forward,” Miles said in a release. “Among their immediate goals are to add sponsors for INDYCAR and IMS, improve our level of fan engagement and develop strategies to build alignment among our teams, drivers, venues and sponsors. Our team is in place, and there’s no offseason as we prepare for 2014.”

O’Donnell has marketed various brands within the Ford Motor Company and Frye has worked as a high-level executive for several NASCAR teams, most recently Team Red Bull and MB2 Motorsports. Frye’s biggest achievement, perhaps, was that as chief executive officer and general manager, he negotiated what was an industry-first – a sponsorship/ownership package with The Valvoline Company.

O’Donnell will lead a combined team of INDYCAR and IMS marketing and communications staff, while Frye will lead a combined team of INDYCAR and IMS sponsorship sales, licensing and account services staff. IMS suite and hospitality sales will remain an IMS function under the direction of track president Doug Boles.

We’ve written previously that under Miles’ overall leadership, with several other leaders that report directly to him, that he’s “getting his guys in place.” The offseason reorganization is now officially underway with these hires formalized.

Latest Posts
  1. With three races left, who could still win in IndyCar, season 2015?

    Jul 29, 2015, 9:00 AM EDT

    WhoCouldWin Getty Images

    There’s still a good seven to 10 high-quality drivers without a win in IndyCar, 2015, who could add to the list of winners.

  2. Marcos Ambrose looks to salvage lost season in V8 Supercars, has had no issues ‘moving on’ from NASCAR

    Jul 28, 2015, 8:50 PM EDT

    marcos ambrose 2015 Getty Images

    Even though it has been pretty much of a lost season for him in Australia’s V8 Supercars series, Marcos Ambrose believes he can still find some success before the racing year is over.

  3. Fast Facts: Honda Indy 200

    Jul 28, 2015, 3:45 PM EDT

    Honda Indy 200 at Mid-Ohio - Day 3 Getty Images

    Fast facts heading into this weekend’s Honda Indy 200, courtesy of IndyCar PR staff.

  4. NHRA: Big changes coming to Pro Stock this weekend, next season

    Jul 28, 2015, 2:50 PM EDT

    pro stock bandimere 2015 getty Getty Images

    To paraphrase Mark Twain, rumors of the demise of NHRA’s Pro Stock class have been greatly exaggerated.

  5. Simon Pagenaud the moving man, in Penske Truck Rental truck at Brickyard (VIDEO)

    Jul 28, 2015, 12:31 PM EDT

    PagPenskeBY400 Getty Images

    Simon Pagenaud swaps firesuit for street clothes when driving the Penske Truck Rental truck, playing “mover” this weekend.

  6. Austin Cindric’s whirlwind 2015 takes him back to PWC at Mid-Ohio, now in a Lamborghini

    Jul 28, 2015, 11:38 AM EDT

    Photo: IMSA Photo: IMSA

    The latest car for Austin Cindric is a Lamborghini at Mid-Ohio this weekend.

  7. Report: Alex Zanardi keen to make Indianapolis 500 debut

    Jul 28, 2015, 11:23 AM EDT

    Indianapolis 500 Getty Images

    Zanardi still wants to race the Indy 500, if possible.

  8. Singapore announces track changes ahead of Grand Prix

    Jul 28, 2015, 11:04 AM EDT

    SingaporeTrack Getty Images

    Singapore Grand Prix circuit to adjust Turns 11 to 13.

  9. INDYCAR, IMS add Sherwin-Williams as an official partner

    Jul 28, 2015, 10:15 AM EDT

    Indy500start15 Getty Images

    Sherwin-Williams joins the Hulman Motorsports family as Official Paint and Finishing Partner.

  10. Ten with Townsend: Milwaukee and Iowa debrief

    Jul 28, 2015, 9:55 AM EDT

    FullSizeRender-2

    We check in with NBCSN IndyCar analyst Townsend Bell for latest “Ten with Townsend” insights, post the Iowa race and heading into Mid-Ohio.

  11. Ricciardo’s first podium in ages comes, like Bourdais’ at Toronto, with a trophy drop

    Jul 27, 2015, 4:51 PM EDT

    RIChunpodium Getty Images

    Good news, Ricciardo made the podium. Bad news, his trophy didn’t survive it.

  12. INDYCAR rescinds minor penalty against Jakes issued at Iowa

    Jul 27, 2015, 4:09 PM EDT

    JakesIowa Getty Images

    Jakes kept his visor down after all on a pit stop in Iowa.

  13. Gabby Chaves’ Honda/HPD Midget adventure (VIDEO)

    Jul 27, 2015, 3:13 PM EDT

    GabbyHeadshot Getty Images

    A quick look back at Chaves’ short track debut.

  14. Fiancee battle: Graham Rahal vs. Courtney Force in a Sonoma skills challenge (VIDEO)

    Jul 27, 2015, 12:00 PM EDT

    GRcf Getty Images

    Rahal and Force compete against each other in a series of fun challenges at Sonoma.

  15. For Dixon, it’s likely Mid-Ohio or bust in terms of 2015 IndyCar title hopes

    Jul 27, 2015, 11:00 AM EDT

    Honda Indy 200 at Mid-Ohio - Day 3 Getty Images

    If another Dixon Mid-Ohio win happens, it will save his championship chances.

  16. After blowing his chance to cut the gap to Hamilton, Rosberg must now avoid the mistakes of last summer

    Jul 27, 2015, 10:00 AM EDT

    Mercedes AMG Petronas F1 Team's German driver Nico Rosberg walks down the pits during the third practice session at the Hungaroring circuit near Budapest on July 25, 2015, ahead of the  Hungarian Formula One Grand Prix. AFP PHOTO / ANDREJ ISAKOVIC        (Photo credit should read ANDREJ ISAKOVIC/AFP/Getty Images) Getty Images

    Luke Smith considers the fall-out of a dramatic Hungarian Grand Prix that saw both Mercedes drivers miss an opportunity to seize control of the drivers’ championship.

  17. Booth proud of Manor for honoring Bianchi in Hungary

    Jul 27, 2015, 9:00 AM EDT

    Manor Marussia F1 team driver Great Britain's Will Stevens has "#JB17" written on his car in tribute to late French Formula One driver Jules Bianchi who died nine months after his crash in the Japan Grand Prix, as he competes during the Hungarian Formula One Grand Prix at the Hungaroring circuit  near Budapest on July 26, 2015. AFP PHOTO / ANDREJ ISAKOVIC        (Photo credit should read ANDREJ ISAKOVIC/AFP/Getty Images) Getty Images

    Manor makes it through a difficult weekend by getting both of its cars to the finish in Hungary.