Nov 16, 2013, 12:15 PM EDT
More and more, we’re seeing Texas play host to the biggest events in sports. But out of all of those major gatherings, the Formula One United States Grand Prix at Austin’s Circuit of the Americas may be the most unique.
In a land that celebrates its Wild West past at every opportunity, Formula One’s futuristic style of racing is trying to take root and make a permanent home for itself in the United States, once and for all. Enabling its efforts is the city of Austin, which has long been known for Hook ‘Em Horns and good live music but is now creating a more international identity for itself through F1.
“I know there are people around the world who may not have ever heard of Austin who now know it exists,” Austin Chamber of Commerce president/CEO Mike Rollins tells NBCSports.com national columnist Joe Posnanski in the latest edition of “The Big Read.”
“We never could have paid for that kind of media attention.”
But after a terrific inaugural running in 2012, the hard part – sustaining the event over a long period of time – begins this weekend at COTA. As a NASCAR official tells Posnanski regarding last year’s USGP, “Let’s see how they do next year.” Whether or not that official is speaking the truth or subtly trying to rain on Austin’s parade, I’ll let you decide.
However, if F1 does make a long-term stay in America – something like its 20-year run in the ’60s and ’70s at Watkins Glen in New York State – it would appear that Austin is a good match for the series.
As Posnanski writes, there’s a self-assured cool about Austin. The people accept its eclectic nature, and now with F1 in town, they’re liking the fact that the city’s being connected to the international community.
“What is the most famous Formula One race? Monte Carlo, right?,” an unnamed Austin resident tells Posnanski. “It’s arrogant, but we kind of like to think of ourselves as America’s Monte Carlo.”
Arrogance and confidence rolled into one – truly, the essence of F1 itself. The Austinites already have it down cold, it seems.
For more, be sure to check out Posnanski’s interesting piece in the link above.
Oct 2, 2014, 12:05 AM EDT
Graham Rahal ends P19 after a tough season, but he was better than the stats would indicate.
Oct 1, 2014, 11:59 PM EDT
Roberto Merhi and Will Stevens to run in FP1 at Suzuka.
Oct 1, 2014, 11:35 PM EDT
Results and statistics don’t tell the tale for Takuma Sato’s hard-luck 2014 IndyCar season.
Oct 1, 2014, 10:57 PM EDT
Jack Hawksworth overachieved in his first Verizon IndyCar Series season.
Oct 1, 2014, 7:00 PM EDT
Carl Edwards and Kasey Kahne check in on the Contender round of the new Chase format.
Oct 1, 2014, 6:00 PM EDT
Jimmie Johnson not a fan of the “under the radar” terminology.
Oct 1, 2014, 5:15 PM EDT
A P2 penalty issued to No. 20 NASCAR Truck team upheld after appeal.
Oct 1, 2014, 4:30 PM EDT
Bailiffs seize goods at Leafield, but Caterham issues a statement saying that it is business as usual.
Oct 1, 2014, 3:17 PM EDT
Wednesday’s edition of NASCAR America goes in-depth with all 12 drivers in Round 2 of the Chase for the Sprint Cup, also known as the Contenders Round.
Report: Australian-owned team, driver and sponsor to debut in NASCAR Camping World Truck Series in 2015
Oct 1, 2014, 2:10 PM EDT
While Marcos Ambrose is returning to his native Australia after this season, a new Australian-owned team is set to make its debut in the NASCAR Camping World Truck Series next season, complete with an Australian-born driver and Aussie primary sponsor.
Oct 1, 2014, 1:53 PM EDT
Bill Elliott figured real estate would be a good investment many years ago, and did that belief ever pay off for the soon-to-be NASCAR Hall of Famer.
Oct 1, 2014, 1:28 PM EDT
Kawasaki officially announced that reigning supercross champion Ryan Villopoto will head to Europe next year to race the MXGP series. Davi Millsaps and Wil Hahn will replace him on the American Monster Energy Kawasaki team.
Oct 1, 2014, 1:08 PM EDT
He’s reached the fourth round of Dancing With The Stars, but will NASCAR’s Michael Waltrip and partner Emma Slater make it to the fifth round?
Oct 1, 2014, 11:15 AM EDT
Jeff Gordon is now just three top-10 finishes away from tying Mark Martin for second most top-10s in a career. And in an ironic twist, Gordon is still seeking his first pole at this Sunday’s race venue, Kansas Motor Speedway.
Oct 1, 2014, 10:33 AM EDT
More details revealed ahead of Honda’s return to F1 in 2015 with McLaren.
Oct 1, 2014, 10:25 AM EDT
Clint Bowyer’s officially a father.
Oct 1, 2014, 10:16 AM EDT
Veteran NASCAR crew chief Mike Ford has joined Athenian Motorsports, the Nationwide Series team announced Wednesday.
Oct 1, 2014, 9:59 AM EDT
Sauber confirms that her testing programme has been scrapped due to “financial reasons”.
Sep 30, 2014, 8:00 PM EDT
“Driver 88″ discusses his performance issues in the Challenger Round with NASCAR AMERICA’s Rick Allen.
Sep 30, 2014, 7:00 PM EDT
How do you prepare for two races and then a free-for-all at Talladega? Rick Allen and Kyle Petty of NASCAR AMERICA discuss.
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