Dec 15, 2013, 5:00 PM EDT
A bit of business news from Daytona Beach…NASCAR has inked leading exhaust company Flowmaster to a multi-year agreement that not only names it as their exclusive performance exhaust but also brings it into the Sprint Cup Series’ contingency program.
Companies involved in the contingency program award money to NASCAR teams following each race and at the end of the season.
The brands represented in the program are found on the front fender of each race car; Flowmaster is the third new company to join the program this year.
“We’re proud to welcome Flowmaster to the NASCAR family because they exemplify the type of reliability our fans have come to expect from NASCAR Performance partners,” NASCAR VP of partnership marketing Norris Scott said in a statement.
“NASCAR teams and contingency sponsors display a level of synergy and teamwork that is unparalleled and continues to be one of the major reasons companies choose to partner with NASCAR.”
- Raikkonen: Yes, he’s still motivated, otherwise he wouldn’t be here 0
- Red Bull tweaks Mercedes over attempt to increase ‘Fuelgate’ punishment 2
- NASCAR still humming along after last fall’s Richmond scandal 9
- Mercedes’ domination: Equivalent or different from Red Bull’s? 2
- Who is better off? 2013 vs 2014 F1 points comparison 0
More from NASCAR America
- VIDEO: Vettel ignores team orders, telling team “tough luck” (20)
- Alonso’s doing it again – another year outperforming teammate, equipment (11)
- NASCAR still humming along after last fall’s Richmond scandal (9)
- In re-released interview, Brad Keselowski recalls how Rick Hendrick left him heartbroken (8)
- Maldonado brushes off crash and spin in practice (7)