Jan 10, 2014, 10:30 AM EST
Jeff Burton and Steve Letarte have been two of the most observant individuals in the NASCAR garage area over their respective careers, and seek to translate that expertise into the broadcast booth when the NBC Sports Group returns to broadcasting NASCAR races in 2015.
Executive producer for all of NBC Sports and NBCSN, Sam Flood, and vice president of NASCAR production Jeff Behnke joined Burton and Letarte at Friday morning’s NBC Sports Breakfast at Daytona International Speedway. Lead broadcaster Rick Allen was also in attendance but didn’t speak due to other responsibilities.
“I said if we ever got back in the sport, there were certain people we’d want on the team to be part of telling the story of this great sport to the nation on TV,” Flood explained to open the remarks. Burton and Letarte were on that short list.
“To me it’s a natural – feels really natural to me,” Burton said. “Steve has so much energy, and I’m looking forward to disagreeing with him on the air and having lively debates and proving once again that drivers truly are smarter than crew chiefs.
“It’s going to be fun, and honestly that’s what it needs to be. It needs to be fun and lighthearted and serious when it needs to be serious.”
Letarte, in his first public remarks since the announcement he’d be the third member of the broadcast team, said this has been on his radar for some time.
“I don’t think it’s any secret in the room that I’ve always enjoyed the broadcast side,” Letarte said. “I’ve always dabbled in it. I do have a pretty loud and colorful personality and I think it’s enjoyable to be on that side of the camera.
“I have never been able to do it in a capacity where I feel it was my responsibility to bring much to the broadcast other than my color and expertise because as the color guys when you get invited in as a crew chief you really don’t have to prepare much.”
Letarte, who has been a Hendrick Motorsports “lifer,” admitted there is some fear with change. Still, that can be a net positive, and he does beieve this will be a positive for his family.
“There’s all kinds of fears. I think change drives fear in anybody. I’d be lying if not,” he said. “All I’ve known is Hendrick Motorsports since I was 16. I’ve never worked anywhere else. But really when it comes down to it, probably the No. 1 thing is I have an eight- and a ten-year-old child and I know the commitment it takes to be a top-level crew chief. I don’t know firsthand the commitment that it takes to be great on television, and Sam and these guys are going to teach me that, but in my conversations with Sam, I don’t think it’s quite the same time commitment and travel commitment.”
Burton and Flood both confirmed the mutual interest from the day NBC Sports announced its return to NASCAR back in July.
“This was ahead of everything,” Burton said. “This was pretty far down the road, and it was rattling around in my head before anything else for sure.”
Added Flood, “The day we announced the deal, I was on the phone with Jeff. That’s how much we knew Jeff was going to be part of this team and wanted to be part of this team.”
Burton also said the booth needs to blend true enthusiasm with excitement and facts. None of this should come as a surprise, but reiterating those points make sense.
“Ultimately it’s about enthusiasm, excitement and facts, honestly facts,” Burton said. “When we’re talking, we need to be talking accurately. When we’re talking, people are assuming what we’re saying is factual, and we’ve got to make sure it is because I think that’s a disservice to our race fans if we don’t know what we’re talking about.”
Jan 25, 2015, 1:15 PM EST
Bill Elliott originally wanted son Chase in a Ford when he began his racing career. But when a deal couldn’t be worked out, the Elliott’s took a deal offered by Rick Hendrick and Chevrolet.
Jan 25, 2015, 12:20 PM EST
Sunday has dawned at the 53rd Rolex 24 at Daytona.
Jan 25, 2015, 12:05 PM EST
The NASCAR Sprint Cup rookie of the year has been busy helping the No. 02 Ganassi team stay in contention at the Rolex 24.
Jan 25, 2015, 11:14 AM EST
The Chili Bowl champion and future NASCAR K&N East driver assesses his night in a Super Late Model car at New Smyrna Speedway.
Jan 25, 2015, 2:10 AM EST
An early mistake from Ken Roczen shuffled him to the back of the field and resulted in him giving up the points lead.
Jan 25, 2015, 1:55 AM EST
Cooper Webb retained the points lead in the 250 Class but had some pointed words for Tyler Bowers after the race.
Jan 24, 2015, 11:10 PM EST
The 53rd Rolex 24 at Daytona is now underway.
Jan 24, 2015, 10:50 PM EST
UPDATED: A pair of disqualifications involving two of Abreu’s NASCAR K&N Pro Series East teammates elevate the Chili Bowl champion to a 13th place finish.
Jan 24, 2015, 7:06 PM EST
Coon will work on MRN Radio’s live qualifying and race broadcasts in 2015.
Jan 24, 2015, 5:23 PM EST
Since resigning from Ferrari last fall, Montezemolo has taken over as CEO of an Italian airline and joined the board of directors for F1’s controlling shareholder.
Jan 24, 2015, 3:08 PM EST
Vets-Help hopes to not only host disabled veterans’ races at the track, but also build a residential complex and rehab center for vets and soldiers returning from war.
Jan 24, 2015, 1:37 PM EST
Former team competition director alleges that KBM owes him bonus money and commissions from a pair of sponsorships he says he helped get for the team.
Jan 24, 2015, 12:39 PM EST
The reigning World Champ and aspiring R&B singer aligns with London PR firm that’s home to some of the world’s most popular musicians.
Jan 24, 2015, 11:32 AM EST
NASCAR driver Jamie McMurray loves everything about racing sports cars, especially in this week’s Rolex 24 at Daytona, except for one thing — the noise.
Jan 24, 2015, 9:00 AM EST
Against the odds, the key storyline heading into today’s Rolex 24 at Daytona is a P2 convert going up against DP teams for the overall win.
Jan 23, 2015, 8:16 PM EST
At 707 horsepower, the last thing anyone would likely think is that a Dodge Challenger SRT Hellcat would lose a drag race to … an all-electric Tesla. But it’s true, sadly for Mopar fans.
Jan 23, 2015, 7:45 PM EST
The NASCAR team owner talks about his initial reaction to Gordon’s retirement decision, Gordon’s impact on the sport, and what his team’s plans are for after 2015.
Jan 23, 2015, 7:13 PM EST
On Friday, the NASCAR America crew discussed potential candidates to inherit the No. 24 car with 2015 being Jeff Gordon’s final season. One interesting name came up, that of Kyle Larson.
Jan 23, 2015, 6:34 PM EST
Victory Motorcycles will compete for the first time in the NHRA Pro Stock Motorcycle class in 2015, with husband and wife team Matt and Angie Smith heading up the effort.
Jan 23, 2015, 6:22 PM EST
Rex White, to be inducted into the NASCAR Hall of Fame next Friday, wasn’t just a great driver, he’s also a great storyteller. We share some of his best tales with MST readers.
Video from NASCAR America
- Rex White, NASCAR Hall of Fame driver — and storyteller 1
- Is a NASCAR TV analyst career in Jeff Gordon’s future? ‘I’d entertain it’ 2
- After wedding and winter to reflect, Joey Logano looks for more in 2015 2
- Jeff Gordon’s legacy of success transcends generations 1
- Jeff Gordon announces 2015 as final full-time season 43
- NASCAR: Trackside shopping set to change as part of new Fanatics deal (UPDATED) 10
- Brian Vickers to return to racing at Las Vegas after health scare 9