Jan 20, 2014, 12:00 PM EDT
As a generally good gauge of the public consciousness at any particular moment, Twitter tends to erupt in moments of controversy, outrage or shock value. In the racing world, that’s usually after a big crash, a questionable team order issued on track or a jaw-dropping “Did you see that?!?” pass.
But back outside the racing bubble, the thing that made Twitter blow up yesterday was Richard Sherman’s now-infamous post-game interview following the Seattle Seahawks’ win in the NFC Championship Game. Sherman was, as you’d expect, purely jacked up on adrenaline after a game in which he’d made a game-saving defense of a Colin Kaepernick pass, which caused an interception. And he exploded.
Still, the man has a Master’s degree from Stanford and writes a weekly column for Peter King’s TheMMQB.com, so he’s clearly no dummy. He’s a bright individual, a talented player and able to enter into a state during the game where he can be so intense after the game, that it all came flying out in the immediate moments after it finished.
Motorsports has those moments, but they’re rarer. The immediate post-crash interview comes to mind, if a driver has only just got back to his pit and speaks to a pit reporter.
In IndyCar for example, I don’t remember the specifics of most 2013 victory lane interviews, but I do remember Will Power saying of Sebastien Bourdais, “He once was a champ, now he’s a chump” after the two collided at Detroit back in June. I remember when Scott Dixon went off at IndyCar Race Control in succession at Sonoma and Baltimore, which was even crazier because the Kiwi is so calm and collected.
Sadly, both Power and Dixon were penalized for their emotional outbursts. Power’s this past year was probation while Dixon got probation and earned a $30,000 fine. Power got the same fine in 2011 after his infamous – but legendary – “double-bird salute” to former Race Director Brian Barnhart at the series’ race at New Hampshire Motor Speedway in Loudon.
If IndyCar is going to be in the headlines beyond the bubble which it currently exists, it needs that emotional moment – likely more than one – and it needs to not carry a penalty for expressing it in the heat of battle. I have to admit I’ve changed my stance on this. For consistency’s sake, enforcing the same penalty year-on-year made sense, and as Power and others had been docked for previous infractions, Dixon was justifiably fined last year to match. It’s a new year though, and with it comes a fresh opportunity to right this in the rulebook.
Emotion in other series is also hard to find. We often think of modern-day Formula One drivers as corporate, emotionless automatons devoid of the lady-killing charisma of James Hunt or the “don’t care what we say” attitudes of a Jacques Villeneuve or Eddie Irvine – two drivers I grew up with in my F1 fandom infancy in the ’90s. Truth of the matter is they aren’t, but that can be the stereotype from the outside.
Still, when Kimi Raikkonen answers a question in the old school, “don’t care” mentality with six or seven words or when Sebastian Vettel does donuts after winning, we dig it because it allows them to be them and it’s freeing from the shackles of being reined in by their corporate overlords.
NASCAR interviews are probably the worst for this. You often can’t get through a victory lane interview – which usually occurs after a TV ad break and delays the spontaneity to begin with – without the first half of the quote being some variation of “Oh man, I just want to thank Pepsi, Doritos, Taco Bell, KFC, Chevrolet, Mr. Owner, ‘Slugger’ and the crew,” before you get to any tangible sound that actually describes how you won the race. Or, more importantly, how it feels to win the race.
I get that the sponsor parade is a necessary evil of the victory lane interview, but I’d love to see more erupting in pure emotion first, then getting to your sponsors second. Want to talk about how to do a NASCAR victory lane interview? Watch Kurt Busch, in an unsponsored car, winning the July 2012 Nationwide Series race at Daytona for the underdog James Finch team. And take notes. (Wait, maybe being unsponsored is the key to this victory lane thing…)
Or, alternatively, just watch any John Force interview over the last two decades. Yes, the man is one of the greatest drag racers who has ever lived with 16 NHRA Funny Car championships. But he’s as widely revered as he is within the motorsports world as much for his mouth as his 4-second blasts at 300-plus mph.
There’s a reason Talladega Nights is as funny as it is, because Will Ferrell’s Ricky Bobby lampoons the sponsor-laden culture of NASCAR and comes up with a pair of catchphrases in Victory Lane: “Shake ‘n Bake,” and “If you ain’t first, you’re last.” To this day, those two are still part of the lexicon.
In today’s entertainment-over-populated, soundbite-heavy world, the simple fact is competition itself is not going to get racing back into the public sphere beyond the series’ bubbles. If it did, IndyCar would be the most popular and widely watched form of motorsports in North America.
It’s going to take a series of moments throughout 2014 of passion … of pure joy … of anger … of “What the hell did they just say?!?” to help propel any of the racing disciplines to greater heights.
Because if racing has moments in 2014 that catch on like Richard Sherman’s last night, that will only help to collectively grow the sport.
May 25, 2015, 1:04 AM EDT
Sunday’s winners of the NHRA Kansas Nationals were Jack Beckman (Funny Car), Richie Crampton (Top Fuel) and Erica Enders-Stevens (Pro Stock).
May 24, 2015, 8:42 PM EDT
Video recap of Montoya’s win at Indianapolis 500.
May 24, 2015, 7:47 PM EDT
In his second win at the Brickyard, the Team Penske driver delivered a performance that embodies his style.
May 24, 2015, 7:31 PM EDT
The latest Paddock Pass is now online.
May 24, 2015, 7:24 PM EDT
Once again in 2015, it’s Graham Rahal and Rahal Letterman Lanigan Racing best of Honda’s brigade.
May 24, 2015, 7:12 PM EDT
A good, but not great day, occurs for Indianapolis 500 polesitter Scott Dixon.
May 24, 2015, 6:30 PM EDT
Kimball drives from 14th to third, a career-best in the Indianapolis 500.
May 24, 2015, 5:30 PM EDT
Montoya extends IndyCar points lead after Indianapolis 500.
May 24, 2015, 5:11 PM EDT
Power does what he needs in the Indianapolis 500, but comes up short at the finish.
May 24, 2015, 3:38 PM EDT
Montoya completes comeback and wins Indianapolis 500.
May 24, 2015, 3:30 PM EDT
For the first time since the 2013 Brazilian Grand Prix, Williams fails to score any points as Bottas and Massa struggle to P14 and P15.
May 24, 2015, 3:16 PM EDT
Big wreck in the final 25 laps.
May 24, 2015, 2:30 PM EDT
17-year-old crashes hard in the final stages of the Monaco Grand Prix on Sunday.
May 24, 2015, 2:28 PM EDT
Collision in the pits involves three Dale Coyne Racing cars.
May 24, 2015, 1:59 PM EDT
Castroneves leads at Lap 100, but Indy 500 thus far dominated by Dixon, Kanaan and Pagenaud.
May 24, 2015, 1:30 PM EDT
An error on the pit wall cost Hamilton a near-certain victory in Sunday’s Monaco Grand Prix.
May 24, 2015, 1:00 PM EDT
British driver gutted to lose the Monaco Grand Prix following an error by Mercedes on the pit wall.
May 24, 2015, 12:46 PM EDT
Karam and Daly – two of America’s young hopes – out of Indy 500, while Sato, Briscoe and Tagliani also have issues.
May 24, 2015, 12:30 PM EDT
Force India strikes back in Monaco with Perez finishing seventh.
May 24, 2015, 11:43 AM EDT
After running in third for the majority of the Monaco Grand Prix, Sebastian Vettel managed to move up to second place thanks to Mercedes’ error with Hamilton in the pits.
- NHRA: Beckman blazes to second Funny Car win of season at Kansas; Crampton, Enders-Stevens also win 0
- Ryan: Juan Pablo Montoya comes full circle at Indianapolis 1
- F1 Paddock Pass: Monaco Grand Prix post-race (VIDEO) 2
- Montoya rallies for second Indianapolis 500 victory (VIDEO) 6
- Hamilton: Impossible to express how I feel after Monaco defeat 4
- Rosberg lucks in to third straight Monaco GP win after Mercedes’ mistake costs Hamilton victory 52
- 2015 Indy 500 driver-by-driver one-liners 0