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TUSC: The Rolex 24 finally arrives after long anticipation

Jan 25, 2014, 10:34 AM EDT

IMSA Daytona 24 Hours Auto Racing AP

It’s hard to quantify what’s going to come out of the 2014 edition of the Rolex 24 at Daytona.

On-track, the four classes of the unified TUDOR United SportsCar Championship – Prototype, Prototype Challenge, GT Le Mans and GT Daytona – are pretty much wide open, even though Corvette DPs have dominated the P and overall timesheets this week.

The backstory of the 16 months leading up to today’s moment is that of unification in North American sports car racing at long last, after more than a dozen years between two combined series (GRAND-AM Rolex Series, American Le Mans Series).

Discussion has centered on rules, regulations, rankings, ramblings and regurgitations of platitudes we’ve all heard before in various years or series.

Today, none of that matters.

TUSC has a golden opportunity to seize its moment both in the motorsports landscape and additionally, the sporting world at large.

The manufacturer interest is legitimate. The media interest is legitimate – the press room for this year’s Rolex 24 is filled to the brim, much as you’d see for a Daytona 500.

And more importantly, the fan interest is legitimate. The infield is packed with fans, campers and filled grandstands.

It won’t look that way from the outside, because the outside grandstands of the oval never have that many folks sitting them.

But the discussion is robust, and the chance for this mix of cars, sounds, partners is there to capitalize.

Whether it does or not is a question mark. To my mind, the confusion that sports car racing presents, by its very nature, is going to be the hardest thing for this new series to overcome in the long run. But that question can wait.

As for the next 24-plus hours though, it’s time to ignore the BS, watch the cars, have a beer or two and enjoy the on-track action as the sweet symphony of engine noise wakes the racing world up from its winter hibernation.

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