Jan 29, 2014, 7:01 PM EDT
CHARLOTTE, N.C. — Brad Keselowski had a memorable season in 2012 and one he’d just as soon forget in 2013.
Such is the unpredictable nature of NASCAR Sprint Cup racing from one season to the next. While he was the talk of the sport after winning the Cup championship in 2012, after a disappointing 2013, Keselowski is bound and determined not to be perpetually known as a one-hit wonder going forward.
As in one-time champion – a.k.a. one and done.
“Not winning the championship is disappointing,” Keselowski said Wednesday during the third day of the four-day NASCAR Media Tour. “That’s my goal, I want to win the championship, I want to win races. If you’re looking at it in a whole season sense, to not win a championship is absolutely disappointing and it should be. And I don’t want anyone working on my team that’s not disappointed when you don’t win a championship.”
Keselowski and Team Penske have made numerous changes to bounce back from 2013 to a more successful 2014. They’ve done a wholesale facelift of the pit crew (only two members remain from 2012’s unit), added an “athletic director” to monitor the workouts of crew members, and have done considerable realignment within the mechanical department to minimize what were far too many broken parts and strategy missteps last season.
“You have to compare your success to your failures and try to understand the difference,” Keselowski said. “There wasn’t one (failure last season), there was a series across the board, and it’s our job to resurrect that and I think the approach has been so to do that.”
The differences between his championship season of 2012 and failing to make the Chase for the Sprint Cup in 2013 are stark.
In bringing Penske his first Cup championship in three decades of trying in 2012, Keselowski won five races, had 13 top five and 23 top 10 finishes in the 36-race schedule.
In 2013, however, he won just one race (and that didn’t come until the 31st event of the season, at Charlotte), had only nine top five and 16 top 10 showings. He also failed to make the Chase and defend his previous year’s title, eventually winding up as the highest finishing driver that didn’t make the Chase (14th place).
Still, that was little consolation to the driver of the No. 2 Miller Lite Ford.
“We had situations out of our control that we didn’t execute on,” Keselowski said. “It seemed like at any given point of the year, we were this close, but not there. We had too many mechanical failures, we certainly addressed those. … We had too many issues on pit road and I had too many issues behind the wheel. If we (improve) any one of them, we feel we’re right where we need to be a championship contender.”
Team owner Roger Penske concurs.
“We’ve here to win the championship,” Penske said. “We’ve got some work to do. The competition has never been tougher. Our goal is to be at that head table in Las Vegas in 2014 (at the NASCAR Awards Banquet).
“(Last season was) a big disappointment. We knew we were better than we showed. We didn’t have the reliability with the pit crew, the car and the engine. To me, I think it’s a learning curve, I think it makes (Keselowski) better because he has to come back now and show people it wasn’t just a fluke in 2012.”
With Keselowski and Joey Logano (who finished eighth in the Chase last season when Keselowski faltered) as the team’s two representatives in the Sprint Cup Series and Ryan Blaney running a part-time schedule in the Nationwide Series, youth is definitely being served at Team Penske this season.
“As I look at 2014, consistency and continuity are key from the standpoint of our team,” Penske said. “And when I think of our drivers, I think of youth. You take our two Cup drivers and then you put Ryan Blaney in there and (the average age is) 24 years old. These drivers have the ability to win, they were winners in their series in 2013 and we expect a lot in 2014.”
And right at the top of the list of expecting a lot – especially from himself – is Keselowski.
“Last year, I feel like I ran some of the best races of my life, and in a lot of ways I was a better driver than I was in 2012,” Keselowski said. “But this is not an individual sport. You can very easily argue that the team side carried me for part of 2012, and vice-versa in 2013. It’s a team sport and it’s a collective evolving. It was our responsibility to get it done and we didn’t. But that doesn’t mean we don’t think we can. I think we can.
“It’s a new opportunity. We’re ready to get going here in 2014 and I do think we have a lot of continuity. We think we’re where we need to be to run for another championship. I feel like we’re reloaded.”
Sep 18, 2014, 9:21 PM EDT
While Boris Said was getting ready for this weekend’s IMSA Tudor Championship event at Circuit of the America’s in Austin, Texas, it’s noteworthy to mention that Thursday was his 52nd birthday.
Sep 18, 2014, 9:02 PM EDT
Michael Waltrip took a big step when he agreed to compete on Season 19 of “Dancing With the Stars.” Now, Waltrip has gone and put his foot in his mouth by trying to kick Dale Earnhardt Jr. in the behind, so to speak.
Sep 18, 2014, 8:15 PM EDT
Given how important – and potentially how wild – the ninth and next-to-last race of the Chase for the Sprint Cup will be, Phoenix International Raceway is calling in some extra muscle for drivers who may potentially get out of hand.
Sep 18, 2014, 7:04 PM EDT
Owning a NASCAR team is like being a contestant on Wheel of Fortune, they both answer to “Big money, big money.”
Sep 18, 2014, 6:29 PM EDT
New Hampshire is one of four New England states to host a NASCAR event and is huge to the racing community in the area. Having four tracks that far North allowed the sport to grow from its southern roots.
Sep 18, 2014, 6:17 PM EDT
On Thursday’s edition of NASCAR America, analysts Parker Kligerman and Frank Stoddard are split when it comes to the Roush Fenway Racing team. Looking to the Chase, Frank predicts a top 10 finish for Greg Biffle or Carl Edwards, but Parker is less confident.
Sep 18, 2014, 6:12 PM EDT
On Thursday’s edition of NASCAR America, analysts Frank Stoddard and Parker Kligerman both agreed that Ryan Newman is the driver just below the cutoff line with the best chance of moving on in the Chase.
Sep 18, 2014, 5:44 PM EDT
NASCAR legend Mark Martin was slated to be a driving coach for Danica Patrick in 2014. Now, in an interview with NASCAR Illustrated, we learn what happened.
Sep 18, 2014, 5:16 PM EDT
A flagman officiating a race at Bronson Speedway in Archer, Fla., was killed in a racing accident at the track this past Sunday.
Sep 18, 2014, 3:51 PM EDT
Today’s NASCAR America includes two teams in different directions as we prepare for the second race of the Chase for the Sprint Cup. Things are looking up for Kevin Harvick’s team, while there’s concern that Carl Edwards and Greg Biffle may not get past the first round of eliminations.
Sep 18, 2014, 3:01 PM EDT
Mark Martin has received numerous honors in his racing career, but this one could be one of the most unique that will ever be bestowed upon him. Martin will return to his native Arkansas next March to serve as grand marshal for the “2015 World’s Shortest St. Patrick’s Day Parade.”
Sep 18, 2014, 2:00 PM EDT
IndyCar confirms return to Brazil as first 2015 international race.
Sep 18, 2014, 2:00 PM EDT
Jeff Gordon will set a significant milestone in this Sunday’s second race of the Chase for the Sprint Cup at New Hampshire Motor Speedway.
Sep 18, 2014, 1:07 PM EDT
8Star Motorsports’ intentions of joining the Indy Lights grid for 2015 are close to becoming a reality.
Sep 18, 2014, 1:05 PM EDT
FIA could be forced to backtrack on plans for this weekend, though.
Sep 18, 2014, 12:00 PM EDT
F1 is renowned for being exuberant and exotic. No event screams it more than the Singapore Grand Prix.
Sep 18, 2014, 11:00 AM EDT
Everything is in place for the first Russian Grand Prix in 100 years to take place on October 12th.
Sep 18, 2014, 10:30 AM EDT
Twelve finalists named in USF2000 seat shootout.
Sep 18, 2014, 10:00 AM EDT
Massa believes that Williams should be aiming to beat Red Bull despite trailing by almost 100 points in the constructors’ championship.
Sep 18, 2014, 9:27 AM EDT
The Volkswagen Beetle makes its debut at the LA doubleheader round this weekend.
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