Feb 27, 2014, 6:32 PM EDT
As Dale Earnhardt Jr. goes, so goes NASCAR.
If Junior wins races – and potentially and finally wins a Sprint Cup championship – it would likely be the big shot in the arm NASCAR needs to completely recover from several years of struggling at-track attendance and slumping TV ratings.
NASCAR chairman Brian France alluded to that back in 2009 and it remains as relevant today as it did when France first said that.
“It’s sort of like when the NBA doesn’t have the L.A. Lakers or Boston – a couple of their key historic franchises – in the race, that impacts the league,” France said in an interview back then with the Charlotte Observer. “We’re in the same boat.
“Our No.1 franchise, which happens to be Dale Jr. right now, (when he struggles) that’s going to have some impact on his fan base. It just does. … He has won a lot of races in the past. We could have a resurgence and the world would be a better place.”
In light of Earnhardt’s win in Sunday’s Daytona 500, the second time in 10 years that he’s won the Great American Race, could 2014 be both Earnhardt’s year and NASCAR’s year?
Granted, there’s still 35 races to go – including the 10-race Chase for the Sprint Cup, NASCAR’s marquee event of the season.
But Earnhardt’s win at Daytona has certainly got NASCAR fans, particularly Earnhardt’s large Junior Nation, excited and hopeful.
“Any time his fanbase gets revved up, that’s a good thing,” France said in an interview Wednesday with SportingNews.com. “That’s good for him, and that’s good for us.”
Earnhardt has been so excited since Sunday’s win that after several years of prodding from fans, he finally took to Twitter late Sunday evening and has continued to post a number of entries, particularly from his celebratory media tour that has crossed the country since then.
Needless to say, Earnhardt’s tweets have helped rev up what had been a somewhat dormant Junior Nation in recent years.
France covered a number of topics with SN, but the conversation drifted back to Earnhardt and his big win, his first time in victory lane in 55 races, dating back to 2012, and his third overall victory since the start of the 2007 season.
“The really great thing is how authentic he’s been throughout the week here as he’s doing (on Junior’s promotional media tour),” France said. “That’s great. We’ll have to see (how much of an impact Earnhardt’s win will have over the entire season).”
Earnhardt has been voted by fans as NASCAR’s Most Popular Driver the last 11 years, second most to Bill Elliott’s stout mark of 16 years as the sport’s most popular driver.
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Apr 21, 2014, 8:00 AM EDT
Button and Magnussen can only bring their cars home in 11th and 13th on Sunday in China.
Apr 20, 2014, 6:00 PM EDT
Former Red Bull F1 driver finishes third, while Porsche’s GTE-Pro squads finish 1-2 in class.
Apr 20, 2014, 5:10 PM EDT
Trophies and big paychecks are no longer the only things a NASCAR Sprint Cup driver and team get when they win a race. Now they get a big breakfast, too. According to Statesville.com, the Boxcar Grille in Statesville, N.C., has begun serving breakfast to winning teams in the Charlotte area after they return from capturing a Cup race.
Apr 20, 2014, 4:30 PM EDT
Both of their Le Mans Prototypes fail to see the checkered flag at Silverstone due to accidents.
Apr 20, 2014, 4:10 PM EDT
While he probably can’t throw a football more than 20 or 30 yards, Chad Knaus is a diehard Carolina Panthers fan. And while football and stock car racing are polar opposites, they do have some similarities, particularly when it comes to team building, success, strategy and preparation for each game or race. Knaus, a six-time Sprint Cup champion crew chief for Jimmie Johnson, recently called Panthers’ head coach Ron Rivera to throw around and share ideas that might be beneficial to both men.
Apr 20, 2014, 2:49 PM EDT
Hermie Sadler will never be confused with former wrestling greats Hulk Hogan, The Rock, Stone Cold Steve Austin – not even Rik “Wooooo” Flair. But the NASCAR analyst for Fox Sports 1 has been a longtime fan of wrestling and will now become somewhat of a decision maker, too.
Apr 20, 2014, 1:58 PM EDT
Sebastien Buemi, Anthony Davidson, and Nicolas Lapierre take the No. 8 Toyota to the win in the Six Hours of Silverstone.
Apr 20, 2014, 1:07 PM EDT
More than 20 years after graduating, Dale Earnhardt Jr. is going back to school. Well, for at least one day. Earnhardt will take part in a two-hour session on May 8 with two student groups, wrapped around an all-school assembly at Seaman High School in Topeka, Kansas, according to a report in the Topeka Capital-Journal.
Apr 20, 2014, 12:00 PM EDT
We hope your Easter’s filled with family, friends…and maybe some jelly beans.
Apr 20, 2014, 9:45 AM EDT
Finn can only come home in eighth for Ferrari, some 50 seconds behind teammate Fernando Alonso.
Apr 20, 2014, 9:00 AM EDT
Largely unnoticed, these two youngsters were brilliant today in China.
Apr 20, 2014, 8:00 AM EDT
German driver saw no reason to follow team orders, but soon realised that there was no point in holding Ricciardo up.
Apr 20, 2014, 7:15 AM EDT
German driver downbeat after losing to Hamilton yet again, but in the grand scheme of things, it was a great result.
Apr 20, 2014, 6:30 AM EDT
Embarrassing error sees race end on lap 54, not lap 56; Kobayashi the only driver to lose a position.
Apr 20, 2014, 6:15 AM EDT
Ferrari ends torrid week with something to smile about as Alonso finishes third in China.
Apr 20, 2014, 5:47 AM EDT
German driver refuses to let Daniel Ricciardo past at first, but ultimately thinks better of it.
Apr 20, 2014, 5:30 AM EDT
British driver delighted with team effort, and pleased to see teammate Nico Rosberg reach the podium again.
Apr 20, 2014, 4:43 AM EDT
British driver goes wire-to-wire to claim his third straight win and number 25 of his F1 career.
Apr 20, 2014, 2:15 AM EDT
As the Mercedes turf war rumbles on, Red Bull and Ferrari will be waiting in the wings to pick up the pieces.
Apr 20, 2014, 2:00 AM EDT
Here’s how the drivers will line up for the 2014 Chinese Grand Prix today, live on NBCSN and Live Extra from 2:30am ET.
- VIDEO: Vettel explains decision to not let Ricciardo past 4
- Chinese GP called two laps early after checkered flag mix-up 4
- VIDEO: Vettel ignores team orders, telling team “tough luck” 18
- Hamilton makes it three with lights to flag victory in China 1
- WATCH LIVE: Can anyone spring a Shanghai surprise? 0
- VIDEO: Vettel ignores team orders, telling team “tough luck” (19)
- American-based F1 franchise, Haas Formula, officially introduced (9)
- In re-released interview, Brad Keselowski recalls how Rick Hendrick left him heartbroken (8)
- Maldonado brushes off crash and spin in practice (7)
- Former FIA prez Max Mosley rubbishes F1′s ongoing noise saga (6)