Mar 18, 2014, 10:50 AM EDT
The much-heralded return of the No. 3 to the top level of NASCAR was a talking point throughout the winter and into Daytona, but not nearly as much in the subsequent three races.
What has been interesting to note is that in four races, Austin Dillon‘s No. 3 Richard Childress Racing Chevrolet has been adorned in four different liveries, not a standard, solid and singular color.
In Daytona, the black-and-white No. 3 premiered with Dow Chemical on the car. In Phoenix, it was the black-and-green 3, thanks to American Ethanol.
Dillon’s No. 3 channeled Wiz Khalifa’s “Black and yellow” for the first time at Las Vegas, with Cheerios signage.
And now at Bristol this past weekend, the 3 was white and camo, thanks to Bad Boy Buggies and RealTree.
There is room for more to come. Newsday reported from RCR Chief Marketing Officer Ben Schlosser that “We still have a few races open toward the back half of the year, but we don’t go public with exactly how many races are left.”
That could be between a mix of current companies and potential new ones.
But it is interesting to note that despite the marketing and story-line potential of “the 3,” it’s not a cure-all to fill the hood and quarter panels for all 36 points-paying NASCAR Sprint Cup Series races.
Sep 2, 2015, 6:16 PM EDT
The TV times for this weekend’s Italian Grand Prix.
Sep 2, 2015, 4:33 PM EDT
$2,500 fine levied against No. 22 team for pit road infraction.
Sep 2, 2015, 2:36 PM EDT
Jann Mardenborough steps up from GP3 into GP2 this weekend.
Sep 2, 2015, 1:00 PM EDT
Hinchcliffe recalls racing, commentating on Justin Wilson.
Sep 2, 2015, 12:26 PM EDT
Leah Pritchett looks to make her mark even more in NHRA Top Fuel, going into U.S. Nationals.
Sep 2, 2015, 11:22 AM EDT
Dixon offers a rebuttal to Montoya’s dig about a “poor” season.
Sep 2, 2015, 10:11 AM EDT
Stefan Wilson recalls his favorite racing moments of brother Justin.
Sep 2, 2015, 9:17 AM EDT
Hulkenberg reveals he held talks with Haas F1 Team about a seat for 2016 before opting to remain with Force India.
Sep 1, 2015, 6:37 PM EDT
Sato improved four spots in the driver standings over his 2014 result.
Sep 1, 2015, 5:25 PM EDT
Substituting for James Hinchcliffe, Briscoe ended his abridged 2015 with his first top-five finish of the year.
Sep 1, 2015, 4:07 PM EDT
Walker spoke with racing journalist Gordon Kirby about his two years in charge of competition and operations.
Sep 1, 2015, 2:00 PM EDT
A look at the festivities held in San Francisco on Monday night.
Sep 1, 2015, 1:07 PM EDT
Track president George Bruggenthies provided details on what to expect at the track next June.
Sep 1, 2015, 12:09 PM EDT
Justin Wilson won the fan vote for favorite driver.
Sep 1, 2015, 9:19 AM EDT
Hulkenberg announces two-year extension with Force India F1.
Sep 1, 2015, 9:00 AM EDT
NBCSN’s Townsend Bell checks in for the final IndyCar installment of “Ten with Townsend” for 2015, after Sonoma.
Aug 31, 2015, 6:45 PM EDT
MotorSportsTalk’s Tony DiZinno reflects on the latest championship achieved by Scott Dixon and the Target Chip Ganassi Racing team.
Aug 31, 2015, 5:35 PM EDT
Damien Power hits Sonoma to meet up with brother Will. Hilarity ensues.
Aug 31, 2015, 12:42 PM EDT
Rosberg is now a dad.
Aug 31, 2015, 12:27 PM EDT
Chaves first driver in nearly a decade to win both Indy 500, IndyCar top rookie honors in same season.
- Here are your TV times for this weekend’s Italian Grand Prix on NBCSN, Live Extra 0
- James Hinchcliffe describes how inspired he was by Justin Wilson 1
- Dixon: “I don’t think anybody had a stellar season” 5
- Watkins Glen, Baltimore stand out for Stefan Wilson’s favorite race memories of brother Justin 1
- Report: Derrick Walker reflects on IndyCar tenure and future 1
- Scott Dixon awarded $1 million for fourth championship at IndyCar banquet 1
- Hulkenberg extends contract with Force India for two more years 1