Kentucky Speedway June Nationwide Series race to promote program encouraging use of designated drivers
Apr 16, 2014, 2:42 PM EDT
It’s rare that someone is happy to get or pay a traffic ticket from a state trooper.
But thousands of NASCAR fans will gladly fork out their hard-earned money for a different kind of ticket, yet one that carries the same kind of meaning as many of the tickets that police across the U.S. issue countless times each day.
The Kentucky Office of Highway Safety, which includes the Kentucky State Police, will be the title sponsor of the June 27 NASCAR Nationwide Series race at Kentucky Speedway, track officials announced Wednesday.
The John R. Elliott HERO Campaign 300 will continue a partnership between the track and the highway safety department’s HERO program, which promotes the use of designated drivers.
According to the Centers for Disease Control and Prevention, nearly a third of the more than 10,000 U.S. traffic-related deaths involve alcohol, according to the Centers for Disease Control and Prevention.
Elliott was a Navy Ensign and U.S. Naval Academy graduate who was killed in a head-on collision with a drunk driver in July 2000 while traveling home to New Jersey from Annapolis, Md., to celebrate his mother Muriel’s birthday.
The driver of the car that struck Elliott’s had previously been arrested on another DUI charge, and was killed in the same wreck that took Ensign Elliott’s life.
Elliott’s parents, Bill and Muriel, established the national HERO Campaign for Designated Drivers. It’s motto is: “Our goal is to end drunk driving by making the use of designated drivers be as automatic as wearing a seatbelt.”
“Kentucky Speedway has been a long time partner with the Office of Highway Safety. Together we saved lives with the seatbelt campaign and we are excited to save even more by reminding people to drive sober, and be a HERO,” Kentucky Speedway General Manager Mark Simendinger said in a media release. “It’s good to know that people’s lives are being saved with this program.”
The Friday night (June 27) race will be part of a NASCAR tripleheader weekend at the 1.5-mile track, with the Camping World Truck Series having at it on Thursday, June 26, and the main event, the Sprint Cup Series event on Saturday, June 28.
To learn more about the HERO program, click on the video below.
Follow me @JerryBonkowski
Mar 29, 2015, 6:30 AM EDT
Ferrari team principal oversees his first victory since taking the helm at Maranello.
Mar 29, 2015, 5:56 AM EDT
German driver didn’t expect his challenge to Ferrari in Australia to be taken up so quickly.
Mar 29, 2015, 5:36 AM EDT
British driver humble in defeat after losing out to Vettel and Ferrari in Malaysia.
Mar 29, 2015, 5:19 AM EDT
German driver claims a superb win in Malaysia in just his second race for Ferrari.
Mar 29, 2015, 4:46 AM EDT
Ferrari claims its first win since the 2013 Spanish Grand Prix as Vettel perfects his strategy to win at Sepang.
Mar 29, 2015, 2:34 AM EDT
Fuel system problem sidelines the Briton on Sunday for Manor.
Mar 29, 2015, 2:15 AM EDT
Join us on NBCSN and Live Extra for all of the action from Malaysia as Lewis Hamilton goes in search of another race win.
Mar 29, 2015, 2:00 AM EDT
Lewis Hamilton will lead the grid away at Sepang on Sunday.
Mar 28, 2015, 9:01 PM EDT
It was a double dose of Force in Saturday’s final rounds of qualifying for the sixth-annual NHRA 4-Wide Nationals at zMAX Dragway in Concord, N.C.
Mar 28, 2015, 7:46 PM EDT
Roundup of the rest of Saturday’s action from St. Petersburg.
Mar 28, 2015, 7:20 PM EDT
NBC Sports Group’s “Off the Grid” digital series hits Mexico City, set to premiere on March 31.
Mar 28, 2015, 7:11 PM EDT
Simona de Silvestro happy to be somewhat disappointed with 11th in IndyCar qualifying at St. Petersburg.
Mar 28, 2015, 6:45 PM EDT
Takuma Sato puts together a successful qualifying effort for A.J. Foyt Enterprises, ending in fifth and best Honda.
Mar 28, 2015, 6:30 PM EDT
After top-four qualifying sweep, the Team Penske teammates are praising each other rather than trading shots.
Mar 28, 2015, 5:24 PM EDT
Power on pole as Team Penske goes 1-2-3-4 in St. Petersburg qualifying.
Mar 28, 2015, 3:25 PM EDT
Indy Lights’ new era kicks off at St. Petersburg with a new driver and team on top in the series’ new car.
Mar 28, 2015, 1:27 PM EDT
More Will Power on top of IndyCar practice at St. Petersburg.
Mar 28, 2015, 1:01 PM EDT
Franck Montagny receives two-year ban from FIA’s Anti-Doping Disciplinary Committee.
Mar 28, 2015, 1:00 PM EDT
Swedish driver reaches both Q2 and Q3 for the first time in his F1 career, and will start tomorrow’s race from ninth place on the grid.
Mar 28, 2015, 12:00 PM EDT
Ricciardo and Kvyat both get inside the top five thanks to the rain in Q3 in Malaysia, but Massa and Bottas struggle.
- Emotional Vettel revels in first victory for Ferrari 0
- Vettel claims shock win for Ferrari in Malaysia as Mercedes pays for strategy mistake 4
- WATCH LIVE: Malaysian GP live on NBCSN and Live Extra from 2:30a ET 0
- NHRA: C. Force, Todd, McGaha and Arana Jr. qualify No. 1 for 4-Wide Nationals eliminations 0
- Teaser clip: F1 on NBC’s “Off the Grid” hits Mexico (VIDEO) 1
- Power on pole in Penske top-four sweep of St. Petersburg qualifying 1
- One spectator killed, others injured, at VLN Endurance event in Germany 3