May 2, 2014, 10:19 AM EDT
We have our first answer as to what Nationwide Insurance will be doing after it ends its title sponsorship of the NASCAR Nationwide Series: it will move to being a primary sponsor for Dale Earnhardt Jr.‘s No. 88 Hendrick Motorsports Chevrolet on the NASCAR Sprint Cup Series side.
The deal is a three-year deal, for 12 races as primary sponsor in 2015 and 13 in each of 2016 and 2017. In all three years, Nationwide will be a major associate sponsor as well.
“The Earnhardt family has trusted Nationwide for their insurance needs for more than 35 years, and Dale Jr. has a positive impact on our brand’s reputation and brings pride to Nationwide members and our associates,” Matt Jauchius, chief marketing officer for Nationwide Insurance said in a release. “Expanding that relationship to incorporate the prestigious operations at Hendrick Motorsports and collaborating with Rick Hendrick and his team is a great fit for Nationwide Insurance.”
Added team principal Rick Hendrick, “Nationwide is always top of mind when you think of companies that truly leverage the power of NASCAR. We’re proud to welcome them to the No. 88 team and grow their relationship with Dale Jr. Working together, we’ll build another program that moves the needle for their business. The opportunities are endless.”
Junior himself, on behalf of Nationwide, released this video this morning:
As for what happens to rival company Farmers’ Insurance, which sponsors Kasey Kahne, that is yet to be determined.
A statement attributed to HMS, via Sporting News’ Bob Pockrass, reads as follows: “The announcement regarding the No. 88 team does not impact our ability to continue the (Farmers) partnership beyond 2014. Our team has a terrific relationship with the people at Farmers Insurance, and we’re having positive discussions about the future.”
Which is about all you’d expect them to say at this moment.
On an actual JR Motorsports-Nationwide Series note, JR Motorsports has hired 20-year-old late model racer Austin Theriault of Fort Kent, Maine, to race in three Nationwide races later this year, starting with Iowa on May 18.
Oct 1, 2014, 6:00 PM EDT
Jimmie Johnson not a fan of the “under the radar” terminology.
Oct 1, 2014, 5:15 PM EDT
A P2 penalty issued to No. 20 NASCAR Truck team upheld after appeal.
Oct 1, 2014, 4:30 PM EDT
Bailiffs seize goods at Leafield, but Caterham issues a statement saying that it is business as usual.
Oct 1, 2014, 3:17 PM EDT
Wednesday’s edition of NASCAR America goes in-depth with all 12 drivers in Round 2 of the Chase for the Sprint Cup, also known as the Contenders Round.
Report: Australian-owned team, driver and sponsor to debut in NASCAR Camping World Truck Series in 2015
Oct 1, 2014, 2:10 PM EDT
While Marcos Ambrose is returning to his native Australia after this season, a new Australian-owned team is set to make its debut in the NASCAR Camping World Truck Series next season, complete with an Australian-born driver and Aussie primary sponsor.
Oct 1, 2014, 1:53 PM EDT
Bill Elliott figured real estate would be a good investment many years ago, and did that belief ever pay off for the soon-to-be NASCAR Hall of Famer.
Oct 1, 2014, 1:28 PM EDT
Kawasaki officially announced that reigning supercross champion Ryan Villopoto will head to Europe next year to race the MXGP series. Davi Millsaps and Wil Hahn will replace him on the American Monster Energy Kawasaki team.
Oct 1, 2014, 1:08 PM EDT
He’s reached the fourth round of Dancing With The Stars, but will NASCAR’s Michael Waltrip and partner Emma Slater make it to the fifth round?
Oct 1, 2014, 11:15 AM EDT
Jeff Gordon is now just three top-10 finishes away from tying Mark Martin for second most top-10s in a career. And in an ironic twist, Gordon is still seeking his first pole at this Sunday’s race venue, Kansas Motor Speedway.
Oct 1, 2014, 10:33 AM EDT
More details revealed ahead of Honda’s return to F1 in 2015 with McLaren.
Oct 1, 2014, 10:25 AM EDT
Clint Bowyer’s officially a father.
Oct 1, 2014, 10:16 AM EDT
Veteran NASCAR crew chief Mike Ford has joined Athenian Motorsports, the Nationwide Series team announced Wednesday.
Oct 1, 2014, 9:59 AM EDT
Sauber confirms that her testing programme has been scrapped due to “financial reasons”.
Sep 30, 2014, 8:00 PM EDT
“Driver 88″ discusses his performance issues in the Challenger Round with NASCAR AMERICA’s Rick Allen.
Sep 30, 2014, 7:00 PM EDT
How do you prepare for two races and then a free-for-all at Talladega? Rick Allen and Kyle Petty of NASCAR AMERICA discuss.
Sep 30, 2014, 6:15 PM EDT
Also: Crew chief in same series fined, put on probation for car weight issue from last weekend at Dover.
Sep 30, 2014, 5:30 PM EDT
Williams’ gap on Ferrari for third in the Constructors’ Championship is down to nine points going into this weekend’s Japanese Grand Prix.
Sep 30, 2014, 4:45 PM EDT
Also coming up today: A closer look at the Contender Round tracks and who’s been successful at them; Joe Gibbs Racing focusing on continued momentum at Kansas; more radio goodness with the Dover Chase edition of “Scan All 43.”
Sep 30, 2014, 4:15 PM EDT
Sixteenth in the 2014 IndyCar season was rookie Mikhail Aleshin, ever the fighter.
Sep 30, 2014, 3:50 PM EDT
Agag hopes for “three or four different makers of motors and batteries” during F-E’s second season.
Video from NASCAR America
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