May 2, 2014, 10:19 AM EDT
We have our first answer as to what Nationwide Insurance will be doing after it ends its title sponsorship of the NASCAR Nationwide Series: it will move to being a primary sponsor for Dale Earnhardt Jr.‘s No. 88 Hendrick Motorsports Chevrolet on the NASCAR Sprint Cup Series side.
The deal is a three-year deal, for 12 races as primary sponsor in 2015 and 13 in each of 2016 and 2017. In all three years, Nationwide will be a major associate sponsor as well.
“The Earnhardt family has trusted Nationwide for their insurance needs for more than 35 years, and Dale Jr. has a positive impact on our brand’s reputation and brings pride to Nationwide members and our associates,” Matt Jauchius, chief marketing officer for Nationwide Insurance said in a release. “Expanding that relationship to incorporate the prestigious operations at Hendrick Motorsports and collaborating with Rick Hendrick and his team is a great fit for Nationwide Insurance.”
Added team principal Rick Hendrick, “Nationwide is always top of mind when you think of companies that truly leverage the power of NASCAR. We’re proud to welcome them to the No. 88 team and grow their relationship with Dale Jr. Working together, we’ll build another program that moves the needle for their business. The opportunities are endless.”
Junior himself, on behalf of Nationwide, released this video this morning:
As for what happens to rival company Farmers’ Insurance, which sponsors Kasey Kahne, that is yet to be determined.
A statement attributed to HMS, via Sporting News’ Bob Pockrass, reads as follows: “The announcement regarding the No. 88 team does not impact our ability to continue the (Farmers) partnership beyond 2014. Our team has a terrific relationship with the people at Farmers Insurance, and we’re having positive discussions about the future.”
Which is about all you’d expect them to say at this moment.
On an actual JR Motorsports-Nationwide Series note, JR Motorsports has hired 20-year-old late model racer Austin Theriault of Fort Kent, Maine, to race in three Nationwide races later this year, starting with Iowa on May 18.
Mar 29, 2015, 2:00 AM EDT
Lewis Hamilton will lead the grid away at Sepang on Sunday.
Mar 28, 2015, 9:01 PM EDT
It was a double dose of Force in Saturday’s final rounds of qualifying for the sixth-annual NHRA 4-Wide Nationals at zMAX Dragway in Concord, N.C.
Mar 28, 2015, 7:46 PM EDT
Roundup of the rest of Saturday’s action from St. Petersburg.
Mar 28, 2015, 7:20 PM EDT
NBC Sports Group’s “Off the Grid” digital series hits Mexico City, set to premiere on March 31.
Mar 28, 2015, 7:11 PM EDT
Simona de Silvestro happy to be somewhat disappointed with 11th in IndyCar qualifying at St. Petersburg.
Mar 28, 2015, 6:45 PM EDT
Takuma Sato puts together a successful qualifying effort for A.J. Foyt Enterprises, ending in fifth and best Honda.
Mar 28, 2015, 6:30 PM EDT
After top-four qualifying sweep, the Team Penske teammates are praising each other rather than trading shots.
Mar 28, 2015, 5:24 PM EDT
Power on pole as Team Penske goes 1-2-3-4 in St. Petersburg qualifying.
Mar 28, 2015, 3:25 PM EDT
Indy Lights’ new era kicks off at St. Petersburg with a new driver and team on top in the series’ new car.
Mar 28, 2015, 1:27 PM EDT
More Will Power on top of IndyCar practice at St. Petersburg.
Mar 28, 2015, 1:01 PM EDT
Franck Montagny receives two-year ban from FIA’s Anti-Doping Disciplinary Committee.
Mar 28, 2015, 1:00 PM EDT
Swedish driver reaches both Q2 and Q3 for the first time in his F1 career, and will start tomorrow’s race from ninth place on the grid.
Mar 28, 2015, 12:00 PM EDT
Ricciardo and Kvyat both get inside the top five thanks to the rain in Q3 in Malaysia, but Massa and Bottas struggle.
Mar 28, 2015, 11:30 AM EDT
Monaco’s circuit for the FIA Formula E Championship is revealed.
Mar 28, 2015, 10:28 AM EDT
Incident involving Jann Mardenborough’s Nissan GT-R claims the life of one spectator at the Nordschleife.
Mar 28, 2015, 10:00 AM EDT
Dutch youngster scores the best F1 qualifying result for a teenager in 54 years on Saturday in Malaysia.
Mar 28, 2015, 9:15 AM EDT
Spanish driver will make his second debut for McLaren from 18th position on the grid tomorrow.
Mar 28, 2015, 8:30 AM EDT
British driver explains the challenge of judging your qualifying lap in the wet after securing pole position in Malaysia on Saturday.
Mar 28, 2015, 7:49 AM EDT
Merhi and Stevens miss the 107% time required to qualify in Malaysia, but are granted dispensation by the FIA stewards.
- NHRA: C. Force, Todd, McGaha and Arana Jr. qualify No. 1 for 4-Wide Nationals eliminations 0
- Teaser clip: F1 on NBC’s “Off the Grid” hits Mexico (VIDEO) 0
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- One spectator killed, others injured, at VLN Endurance event in Germany 3
- Hamilton delighted after claiming 40th career pole (VIDEO) 2
- Hamilton tames wet conditions to grab pole in Malaysia 2
- Rosberg closes out Malaysian GP practice fastest 0