May 24, 2014, 6:30 AM EDT
Mercedes and Petronas have confirmed that their partnership has been extended in a “long-term” deal that will see the Malaysian company remain as fuel supplier and title sponsor for the foreseeable future.
Since returning to the sport in 2010 after 55 years away, Mercedes has worked alongside Petronas and enjoyed some great success. In 2014, the team is on course to win both championships, having led every lap of the season so far thanks to the pace of the W05 hybrid car.
Petronas has played a big role in this, and in a press conference today, Mercedes chairman Dieter Zetsche and F1 team boss Toto Wolff were delighted to confirm the extension of their contract.
“Ever since 2010, our relationship with Petronas has been founded on the values of true partnership: trust, honesty and shared ambition,” Wolff explained. “In that time, Petronas has become the most prominent energy company in Formula 1 and we have worked as one to develop a world-class partnership in Fluid Technology Solutions that has delivered a measurable on-track advantage in 2014.The result is a partnership that has delivered on every level.
“It is therefore a proud moment to further extend this agreement and build towards a decade of partnership between Mercedes-Benz and Petronas.”
Zetsche echoed Wolff’s sentiments, saying: “The success of our team this season is the result of hard work and an outstanding partnership with Petronas. We share a passion for innovation, the commitment to excellence and, above all, the will to win.
“We are stronger together – and that’s how it will stay.”
As a result of the new regulations, a fuel war appears to be brewing in Formula 1 between Petronas, Shell (Ferrari’s supplier), Mobil 1 (McLaren) and Total (Red Bull), making partnerships such as this one more important than ever.
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