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‘Officer’ Mario Andretti lays down the law on going too slow

Jun 13, 2014, 8:40 PM EDT

(Photo courtesy of Honda) (Photo courtesy of Honda)

Mario Andretti has spent much of his life speeding — on the racetrack, of course.

But in a hilarious new video for Honda, the legendary race car driver fills the role of a cop who hands out tickets – “slow citations” to put an end to everyday slowness.

In other words, Andretti and his squad want people to pick up the pace in everything they do.

The premise of the video, which was shot in Chicago, was simple: Andretti and his team of actors – also outfitted as cops – walk up to unsuspecting residents of and visitors to the Windy City and issue them tickets for being too slow in their actions or activities.

The look on some of their faces is priceless.

The promotion is part of the Honda-sponsored and Andretti-led #FastestSeat competition, which puts winners of the contest in the jump seat of an Indy car piloted by the legendary Mario.

Check out the video below of “Officer Andretti.”

Follow me @JerryBonkowski

  1. techmeister1 - Jun 13, 2014 at 10:32 PM

    Some of the goofy marketing is absurd and a waste. I mean really Mario giving out tickets. Honda could get a Helleva lot better publicity if Mario gave out free RIDES in the two seat Indycar.

    • indycar02 - Jun 14, 2014 at 3:32 PM

      now ur talkin,

  2. indycarseries500 - Jun 16, 2014 at 11:23 PM

    Why couldn’t the officers under Mario be played by Honda’s IndyCar drivers? Officer Hinchcliffe, Officer Pagenaud, get the stars of the series out there, same with Verizon, showing the guys putting on helmets does nothing to grow the series, we need to get their personalities out there.

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