Skip to content

NASCAR: Drive to End Hunger returning as primary sponsor for Jeff Gordon

Aug 8, 2014, 12:15 PM EDT

Camping World RV Sales 301 - Practice Getty Images

Hendrick Motorsports may be losing the backing of the National Guard at season’s end, but has retained another of its more prominent sponsors.

The AARP’s Drive to End Hunger campaign will again be featured on Jeff Gordon‘s No. 24 Chevrolet next season, serving as a primary sponsor for 13 races (including the Daytona 500) and as an associate in all other Sprint Cup events.

“What’s been accomplished by Drive to End Hunger in a relatively short time is absolutely inspiring,” HMS owner Rick Hendrick said in a statement. “At the beginning, we felt the program would ultimately be judged on how many lives it impacted.

“There’s no question it’s been successful by that measure, but we still have much more to do. Our team is proud to continue the effort alongside our friends at AARP and AARP Foundation and with the incredible support of the NASCAR community.”

Since the campaign’s inception in 2011, more than 30 million meals have been donated as part of its effort to fight hunger among adults over the age of 50 and help create short and long-term solutions to older adult hunger.

Next season will mark the AARP’s fifth as a primary sponsor for Gordon and the No. 24 team.

“NASCAR fans have been such a big part of the success of Drive to End Hunger, and we’re really grateful for that,” said Gordon, who continues to sit atop the Sprint Cup championship standings going into this weekend’s Cheez-It 355 at Watkins Glen International.

“I’ve seen them packing meals, texting donations and getting involved in their communities. AARP and AARP Foundation are incredible partners to be involved with, and I’m very happy to continue our work together. It’s been an extremely rewarding and humbling experience for me personally.”

Latest Posts
  1. The Rolling Stones hit IMS on Saturday, so here’s an IndyCar-inspired set list

    Jul 2, 2015, 12:26 PM EDT

    StonesIMS Getty Images

    What if The Rolling Stones’ concert set list at IMS was specifically inspired by recent IndyCar events? We ponder the possibilities.

  2. Vandoorne in regular talks with McLaren about future

    Jul 2, 2015, 11:30 AM EDT

    Belgian driver Stoffel Vandoorne holds his trophy as he celebrates after winning the GP2 series race at the Monaco street circuit in Monte-Carlo on May 22, 2015. AFP PHOTO / ANDREJ ISAKOVIC        (Photo credit should read ANDREJ ISAKOVIC/AFP/Getty Images) Getty Images

    Could the Belgian be racing in Formula 1 next season?

  3. Several stats, streaks or droughts of note leaving Fontana

    Jul 2, 2015, 10:44 AM EDT

    IndyPostACSstats Getty Images

    A Power outage, JPM and Marco’s quiet rolls, and other IndyCar nuggets of note leaving Fontana.

  4. GP2: Rowland, Cecotto, Lancaster, Canamasas all in for Silverstone round

    Jul 2, 2015, 10:00 AM EDT

    © GP2 Series © GP2 Series

    Four driver changes ahead of this weekend’s round at Silverstone.

  5. 2015 British Grand Prix Preview

    Jul 2, 2015, 9:00 AM EDT

    150702_LewisHamilton Getty Images

    Can Lewis Hamilton make it a homecoming to remember by scoring his third British Grand Prix victory at Silverstone?

  6. Mark Miles: “We are not going to have a five-month season” in 2016

    Jul 1, 2015, 5:53 PM EDT

    Mark Miles Mark Miles

    The CEO of IndyCar discussed the challenges of putting together an extended series schedule.

  7. Here are your British Grand Prix air times on CNBC, NBCSN, Live Extra

    Jul 1, 2015, 5:30 PM EDT

    BritishGPtv Getty Images

    TV times across the board for this weekend’s British Grand Prix at Silverstone.

  8. Miles: After “two-sided pancake” Fontana race, IndyCar may crack down against stakeholder comments

    Jul 1, 2015, 4:59 PM EDT

    will power fontana 2015 getty Getty Images

    Could penalties be coming to drivers who speak out about IndyCar’s on-track product? Mark Miles flips some pancakes on the possibility.

  9. IndyCar issues penalties and fines following MAVTV 500 at Fontana

    Jul 1, 2015, 4:03 PM EDT

    California Speedway Getty Images

    Will Power fined, put on probation after shoving safety official during Saturday’s race.

  10. NHRA shakeup: Tom Compton retires as president, Peter Clifford named successor

    Jul 1, 2015, 2:42 PM EDT

    tom compton retires from nhra -- getty Getty Images

    In a surprise move, the NHRA announced Wednesday that president Tom Compton has retired after 15 years as the sanctioning body’s chief executive officer

  11. Pikes Peak International Hill Climb results under review

    Jul 1, 2015, 1:54 PM EDT

    RHYS MILLEN RHYS MILLEN

    The provisional winner of the Pikes Peak International Hill Climb is Rhys Millen.

  12. Ed Carpenter: driver criticism of IndyCar ‘confusing for fans’

    Jul 1, 2015, 12:30 PM EDT

    The CFH Racing co-owner says IndyCar will never grow if “we’re tearing it apart from the inside out.”

  13. Hawksworth: “I wouldn’t say it was crazy; it was exciting”

    Jul 1, 2015, 11:02 AM EDT

    HawkTMS Getty Images

    One of A.J. Foyt’s young drivers makes some wiser points beyond his years about Saturday’s race in Fontana.

  14. Royal Purple, Manpower to Horsepower program to be featured in Red Bull GRC this week

    Jun 30, 2015, 6:01 PM EDT

    Photo: Manpower to Horsepower Photo: Manpower to Horsepower

    Feature on Manpower to Horsepower to air during Red Bull GRC show this Sunday on NBC.

  15. F1 and classic machinery at Goodwood, 2015, in photos

    Jun 30, 2015, 1:47 PM EDT

    McLaren Formula One driver and 2009 World champion Jenson Button prepares to drive the ex Ayrton Senna McLaren MP4. Photo; Getty Images Getty Images

    A selection of images from the 2015 Goodwood Festival of Speed.

  16. Red Bull GRC: SH Rallycross premieres patriotic HAUS livery for MCAS

    Jun 30, 2015, 12:00 PM EDT

    Photo: SH Rallycross Photo: SH Rallycross

    SH Rallycross’ HAUS livery for Red Bull GRC this weekend screams red, white and blue.

  17. Graham Rahal’s Fontana win was long overdue, and a long time coming

    Jun 30, 2015, 10:52 AM EDT

    RahalWinGroup Getty Images

    Given how well they’ve run this year, it was really only a matter of time until Graham Rahal and Rahal Letterman Lanigan Racing won a race.

  18. Report: Filippi, Brabham set for IndyCar oval tests

    Jun 30, 2015, 10:30 AM EDT

    Josef Newgarden, Luca Filippi AP

    Luca Filippi and Matthew Brabham set for oval tests this Wednesday at Iowa Speedway.